Georgi Simeonov

Supports the management and optimization of omnichannel audience segmentation, product catalogs, consumer programs, and journeys using CRM, workflow platforms, and other digital systems. Maintains and continuously improves digital platforms and tools to enhance functionality, performance, and user experience. Partners with IT and Tech teams to define system requirements and deliver projects and feature enhancements. Collaborates cross-functionally to drive digital automation initiatives and enhance consumer experience. Develops and maintains documentation for digital systems to improve knowledge sharing and drive continuous improvement. Ensures timely reporting on digital system performance and usage to support data-driven decisions.

Guides clients along the implementation lifecycle from strategy and design to deployment and optimization. Helps customers achieve impact and value from their investments in enterprise-wide systems and CRM solutions. Supports the Project Managers on delivery of designated engagements and oversees the implementation of the agreed deliverables.

Worked on various international projects including different tasks and functionalities in Salesforce CRM System. On a global project with an automotive dealership from Asia, simplifying and organizing the ordering of cars to the main manufacturer: developing functionality for the sales manager to select details and customization requested, and creating detailed reports enabling insights by sales manager, car type, and equipment.