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I'm Damerian Wigenton, a strategic marketing and sales professional with 5+ years of experience in sales, merchandising, consumer psychology, and team leadership across high-volume retail environments. I am currently pursuing a Bachelor of Business Administration in Marketing and Business Administration with a focus on brand growth and leadership development, and I expect to graduate in Fall 2026. My experience spans Keurig Dr Pepper, Kroger, and Walmart, where I built expertise in brand standards, shelf visibility, and omni-channel engagement. I excel at reading customer insights, communicating value, and leading teams to execute brand strategies across multiple locations. I am passionate about brand positioning, consumer behavior, and market-analysis-driven sales, and I thrive on turning insights into measurable results.…I'm Damerian Wigenton, a strategic marketing and sales professional with 5+ years of experience in sales, merchandising, consumer psychology, and team leadership across high-volume retail environments. I am currently pursuing a Bachelor of Business Administration in Marketing and Business Administration with a focus on brand growth and leadership development, and I expect to graduate in Fall 2026. My experience spans Keurig Dr Pepper, Kroger, and Walmart, where I built expertise in brand standards, shelf visibility, and omni-channel engagement. I excel at reading customer insights, communicating value, and leading teams to execute brand strategies across multiple locations. I am passionate about brand positioning, consumer behavior, and market-analysis-driven sales, and I thrive on turning insights into measurable results.

Damerian Wigenton

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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I'm Damerian Wigenton, a strategic marketing and sales professional with 5+ years of experience in sales, merchandising, consumer psychology, and team leadership across high-volume retail environments. I am currently pursuing a Bachelor of Business Administration in Marketing and Business Administration with a focus on brand growth and leadership development, and I expect to graduate in Fall 2026. My experience spans Keurig Dr Pepper, Kroger, and Walmart, where I built expertise in brand standards, shelf visibility, and omni-channel engagement. I excel at reading customer insights, communicating value, and leading teams to execute brand strategies across multiple locations. I am passionate about brand positioning, consumer behavior, and market-analysis-driven sales, and I thrive on turning insights into measurable results.…I'm Damerian Wigenton, a strategic marketing and sales professional with 5+ years of experience in sales, merchandising, consumer psychology, and team leadership across high-volume retail environments. I am currently pursuing a Bachelor of Business Administration in Marketing and Business Administration with a focus on brand growth and leadership development, and I expect to graduate in Fall 2026. My experience spans Keurig Dr Pepper, Kroger, and Walmart, where I built expertise in brand standards, shelf visibility, and omni-channel engagement. I excel at reading customer insights, communicating value, and leading teams to execute brand strategies across multiple locations. I am passionate about brand positioning, consumer behavior, and market-analysis-driven sales, and I thrive on turning insights into measurable results.

Available to hire

I’m Damerian Wigenton, a strategic marketing and sales professional with 5+ years of experience in sales, merchandising, consumer psychology, and team leadership across high-volume retail environments. I am currently pursuing a Bachelor of Business Administration in Marketing and Business Administration with a focus on brand growth and leadership development, and I expect to graduate in Fall 2026. My experience spans Keurig Dr Pepper, Kroger, and Walmart, where I built expertise in brand standards, shelf visibility, and omni-channel engagement.

I excel at reading customer insights, communicating value, and leading teams to execute brand strategies across multiple locations. I am passionate about brand positioning, consumer behavior, and market-analysis-driven sales, and I thrive on turning insights into measurable results.

Skills

Brand Identity

Copywriting

Social Media Design

Experience Level

Brand Identity

Expert

Copywriting

Expert

Social Media Design

Expert

Work Experience

Merchandiser / Sales Representative at Keurig Dr Pepper

March 1, 2025 - Present

Executed brand merchandising strategies across multiple retail locations to strengthen visibility, shelf presence, and customer engagement. Applied consumer behavior insights to product placement and display execution. Supported sales performance through product knowledge, customer interaction, and brand representation while managing multiple territories with strong organizational discipline.

Retail Associate / Supervisor at Kroger

June 1, 2019 - January 1, 2021

Promoted to Supervisor based on performance and leadership ability. Led teams to ensure merchandising accuracy, operational efficiency, and customer satisfaction. Developed strengths in delegation, motivation, and maintaining high standards in fast-paced environments.

Retail Associate / Stocker / Online Grocery Pickup at Walmart

January 1, 2021 - February 1, 2025

Supported sales and fulfillment operations through merchandising, customer service, and inventory management. Adapted across multiple store locations while maintaining consistent performance. Strengthened ability to read customer behavior, anticipate demand, and execute operational priorities.