I’m a freelance digital marketer and ecommerce specialist who loves helping brands grow across multi-channel platforms. I collaborate with clients to build strong social media presence, develop data-driven marketing strategies, and craft SEO-focused content, emails, and blogs that resonate with audiences. I thrive on turning insights into impact and enjoy working across teams to align marketing with sales and product launches. My approach blends storytelling with metrics, planning launches, optimizing product descriptions, and scaling campaigns on Shopify, WordPress, Wix, and across Google, Meta, and Instagram ads. I’m always curious about trends and enjoy turning ideas into actionable campaigns that drive real business results.…

Lily Parker

I’m a freelance digital marketer and ecommerce specialist who loves helping brands grow across multi-channel platforms. I collaborate with clients to build strong social media presence, develop data-driven marketing strategies, and craft SEO-focused content, emails, and blogs that resonate with audiences. I thrive on turning insights into impact and enjoy working across teams to align marketing with sales and product launches. My approach blends storytelling with metrics, planning launches, optimizing product descriptions, and scaling campaigns on Shopify, WordPress, Wix, and across Google, Meta, and Instagram ads. I’m always curious about trends and enjoy turning ideas into actionable campaigns that drive real business results.…

Available to hire

I’m a freelance digital marketer and ecommerce specialist who loves helping brands grow across multi-channel platforms. I collaborate with clients to build strong social media presence, develop data-driven marketing strategies, and craft SEO-focused content, emails, and blogs that resonate with audiences. I thrive on turning insights into impact and enjoy working across teams to align marketing with sales and product launches.

My approach blends storytelling with metrics, planning launches, optimizing product descriptions, and scaling campaigns on Shopify, WordPress, Wix, and across Google, Meta, and Instagram ads. I’m always curious about trends and enjoy turning ideas into actionable campaigns that drive real business results.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Freelance Digital Marketer
August 1, 2025 - Present
Building brands through social media presence, digital marketing strategy, email and blog outreach for a range of clients.
Ecommerce Admin Assistant at Maniére De Voir
May 1, 2025 - July 1, 2025
Daily Excel & Shopify product uploads between season launches; updated pricing, sizing and colours; planned and delivered online product launches for Summer 2025; copywriting all product descriptions for womenswear summer collection.
Digital Content Executive at Flair Rugs
July 1, 2023 - April 1, 2025
Project management of seasonal campaigns; storytelling through product; informed B2B email marketing, blog posts; built LinkedIn brand reputation and online community via Instagram and Facebook; weekly email campaigns aligned with new product releases and KPIs; B2B digital trade assistant; conducted weekly international competitor reports; performed quarterly analytics and presented to SLT; weekly campaign insight analysis using Google Analytics, Semrush, Klaviyo and Buffer; SEO-optimised product descriptions including UK exclusives with Dunelm; managed Benelux email marketing project that secured 3 new customers.
Founder & Designer at Zebra Knits
April 1, 2021 - July 1, 2023
Founder of knitted homeware brand; built organic following (Instagram 13K, TikTok 15K); features in Vogue, Refinery29, Stylist; B2B wholesale with global clients; created integrated Wix website with ordering; SEO-driven online sales; branding, packaging, and quarterly admin/taxes; managed 3 interns and overseas manufacturers.
Junior Marketing Assistant at DFND-London
October 1, 2020 - April 1, 2021
Supported O-Donnel Sisters’ O-Dolls Collection launch; assisted marketing team with photo shoots and campaigns; booked locations/models/photographers/makeup artists; managed O-Dolls social media (c. 120K followers); copywriting & SEO; sourced influencers for UGC; organized in-house order store room; daily marketing admin.
Product Designer at RuComfy Beanbags
June 1, 2020 - October 1, 2020
Part of design team for commercial interiors; developed interior trends for homeware; designed beanbags, cushions, dog beds; created repeat print designs; supported marketing with photography edits for client and company sites.

Education

Foundation Art & Design Degree (Distinction) at Runshaw College, Chorley
September 1, 2015 - September 1, 2016
1st Class Honours Degree in Knitted Textiles & Knitwear at Manchester Metropolitan University (MSOA)
September 1, 2016 - September 1, 2019
Textiles A-Level, English Language A, English Literature B at Runshaw College
September 1, 2013 - September 1, 2015
Textiles (A), English (A*), Science (B), Maths (B) at Greenbank High School, Southport
September 1, 2008 - September 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services

Skills

Experience Level