I am a results-driven Social Media Manager and Digital Marketer with 4+ years of experience managing B2B and B2C client accounts. I specialize in growing online communities, executing influencer and content marketing strategies, managing editorial calendars, and optimizing campaigns through analytics and SEO. I thrive on turning data into actionable insights and delivering content that aligns with brand voice across multiple platforms. I am highly organized and detail-oriented, with a strong emphasis on confidentiality, collaboration, and clear communication. I excel at improving video quality and viewer retention, coordinating cross-functional teams, and maintaining strong online reputations for clients while consistently meeting or exceeding marketing KPIs.

Bestone Queen Fred

I am a results-driven Social Media Manager and Digital Marketer with 4+ years of experience managing B2B and B2C client accounts. I specialize in growing online communities, executing influencer and content marketing strategies, managing editorial calendars, and optimizing campaigns through analytics and SEO. I thrive on turning data into actionable insights and delivering content that aligns with brand voice across multiple platforms. I am highly organized and detail-oriented, with a strong emphasis on confidentiality, collaboration, and clear communication. I excel at improving video quality and viewer retention, coordinating cross-functional teams, and maintaining strong online reputations for clients while consistently meeting or exceeding marketing KPIs.

Available to hire

I am a results-driven Social Media Manager and Digital Marketer with 4+ years of experience managing B2B and B2C client accounts. I specialize in growing online communities, executing influencer and content marketing strategies, managing editorial calendars, and optimizing campaigns through analytics and SEO. I thrive on turning data into actionable insights and delivering content that aligns with brand voice across multiple platforms.

I am highly organized and detail-oriented, with a strong emphasis on confidentiality, collaboration, and clear communication. I excel at improving video quality and viewer retention, coordinating cross-functional teams, and maintaining strong online reputations for clients while consistently meeting or exceeding marketing KPIs.

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Language

English
Fluent

Work Experience

Social Media Manager at Backpass Naija
January 1, 2025 - Present
Developed and executed global social media strategies across YouTube, Facebook, Instagram and TikTok, resulting in a 20% increase in organic reach and a 15% boost within 3 months. Oversaw content creation, scheduling, posting and performance analysis; managed community engagement and online reputation; analyzed campaign ROI, KPIs and customer feedback to improve content, SEO and social advertising strategies. Created and managed editorial calendars, content syndication schedules and campaign performance reports. Implemented ideas that improved video quality and contributed to a 30% increase in viewer retention. Wrote scripts, edited video, and ensured brand voice consistency. Maintained strict confidentiality on client campaigns and internal data.
Social Media Manager/Video Editor at African Tales and Folktales
January 1, 2024 - January 1, 2025
Managed B2C community accounts and activities, including content creation, posting, and engagement. Used YouTube Analytics and Google Analytics to identify and optimize low-performing content, improving engagement by 40%. Wrote scripts, edited video and ensured brand voice consistency.
Digital Marketing Intern at Harvoxx Tech. Hub
January 1, 2022 - January 1, 2023
Developed and executed successful digital campaigns to increase brand awareness. Supported marketing team by writing and editing 100+ social media and email campaigns. Studied analytics in Google Search Console, identified low performing content, and recommended solutions that improved content performance by an average of 30%. Supported content syndication, blog publishing, and email campaigns. Assisted in training junior marketing staff on social media best practices.
Digital Marketer at Tapsafe NG
January 1, 2022 - January 1, 2023
Managed daily social media activities, including content creation, posting, and engagement. Designed e-newsletter and content strategies increasing sales by 30%. Conducted in-depth market research and competitor analysis to identify trends and opportunities for content creation. Reduced customer inquiries by 10% by engaging with customers on social media whenever they had product issues. Implemented A/B testing techniques to measure and optimize content performance. Utilized SEO strategies to optimize website and increase organic search visibility. Developed content for various platforms including website, social media, and email. Handled customer inquiries, online reviews, and digital brand reputation.

Education

B. Tech. in Chemical/Petrochemical Engineering at Rivers State University, Port Harcourt, Nigeria
January 1, 2018 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail