Marketing Executive at Sodexo Live (Headingley Stadium)

Develop and execute comprehensive marketing strategies for conferencing and events, aligning with the venue's sales and business plans. Conduct market research to understand the local market, effectively targeting customers and addressing competitor activities with tactical promotions and plans. Collaborate with design agencies to create and amend marketing assets, ensuring brand consistency and high-quality visuals. Write and design copy and content for various marketing initiatives, including e-communications and promotional materials. Plan and execute marketing campaigns, managing social media channels, raising brand awareness, reporting on campaign performance, and maintaining a calendar of activities. Drive localized digital strategy and collaborate with the sales and digital team to ensure cost-effective digital campaigns that boost both B2B and B2C sales. Conduct keyword research to identify high-traffic, low-competition keywords, developing and executing on-page SEO strategies.

Digital Marketing Executive at The Mahogany Management Agency

Liaised creatively and cooperatively with the creative team to produce strong, on-brand campaigns, enhancing global brand awareness across digital, social, and event platforms. Developed innovative marketing ideas with a forward-thinking vision, engaging audiences through compelling campaigns. Monitored and analysed campaign performance, making data-driven recommendations to improve future strategies. Constructed and executed marketing plans to drive retention and engagement, promoting courses, workshops, and events. Created compelling content such as videos, social media posts, blogs, newsletters, and email campaigns. Managed website SEO, conducting keyword research and analysis, increasing organic search traffic and improving search engine rankings. Oversaw website management, ensuring content was up to date, engaging, and aligned with overall marketing strategies. Optimised content and utilised Google Analytics and Search Console for performance tracking. Adapted tone of voice for v

Business Marketing Coordinator at CityFibre

Collaborated with the marketing team on various projects, including business event planning, roadshows, workshops, and social media campaigns. Managed end-to-end project coordination, overseeing timelines, resource allocation, and deliverables, ensuring successful project completion. Initiated process improvements, enhancing project management workflows and increasing overall efficiency. Improved project documentation, including schedules and status reports, providing accurate information for teams and stakeholders. Enhanced reporting mechanisms resulting in improved project visibility stakeholder communication. Generated compelling reports presentations contractor engagements maintaining positive partner relationships. Developed strong problem-solving skills effectively managing resolving project-related challenges. Adapted dynamic environments ensuring project success addressing issues promptly implementing effective solutions.