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I am a marketing executive with a strong foundation in creative writing, development and execution, and strategic planning across traditional, non-traditional and digital channels. I thrive in entrepreneurial environments and excel at building cohesive, cross-functional teams that transform ideas into measurable results. I am a prolific writer and brand builder who champions integrated campaigns, brand continuity, and ROI-driven growth. I value fiscally responsible decision-making and enjoy mentoring teams to deliver bold, consumer-focused work that resonates across the full brand spectrum.…I am a marketing executive with a strong foundation in creative writing, development and execution, and strategic planning across traditional, non-traditional and digital channels. I thrive in entrepreneurial environments and excel at building cohesive, cross-functional teams that transform ideas into measurable results. I am a prolific writer and brand builder who champions integrated campaigns, brand continuity, and ROI-driven growth. I value fiscally responsible decision-making and enjoy mentoring teams to deliver bold, consumer-focused work that resonates across the full brand spectrum.

Roger Jankowski

Writer, Copywriter, Creative Director, +2

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I am a marketing executive with a strong foundation in creative writing, development and execution, and strategic planning across traditional, non-traditional and digital channels. I thrive in entrepreneurial environments and excel at building cohesive, cross-functional teams that transform ideas into measurable results. I am a prolific writer and brand builder who champions integrated campaigns, brand continuity, and ROI-driven growth. I value fiscally responsible decision-making and enjoy mentoring teams to deliver bold, consumer-focused work that resonates across the full brand spectrum.…I am a marketing executive with a strong foundation in creative writing, development and execution, and strategic planning across traditional, non-traditional and digital channels. I thrive in entrepreneurial environments and excel at building cohesive, cross-functional teams that transform ideas into measurable results. I am a prolific writer and brand builder who champions integrated campaigns, brand continuity, and ROI-driven growth. I value fiscally responsible decision-making and enjoy mentoring teams to deliver bold, consumer-focused work that resonates across the full brand spectrum.

Available to hire

I am a marketing executive with a strong foundation in creative writing, development and execution, and strategic planning across traditional, non-traditional and digital channels. I thrive in entrepreneurial environments and excel at building cohesive, cross-functional teams that transform ideas into measurable results.

I am a prolific writer and brand builder who champions integrated campaigns, brand continuity, and ROI-driven growth. I value fiscally responsible decision-making and enjoy mentoring teams to deliver bold, consumer-focused work that resonates across the full brand spectrum.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Independent Writer, Storyteller and Strategist at JankowskiCo.

February 1, 2024 - Present

Highly creative, persuasive writer and marketing strategist proficient in all forms of writing (advertising, content, spoken word, digital, editorial, etc.) across platforms, providing expert creative and marketing expertise to clients on a consulting and/or project basis.

Director of Marketing & Communications at Loyola High School

January 1, 2020 - February 1, 2024

Responsible for the strategic oversight and execution of all communications for this all-male Catholic high school on Detroit’s northwest side, including marketing, advertising, student recruitment, donor events and communications, press relations, social media, print publications, and digital work. Achievements include an average of eight press stories per year across media and increased revenue for the school’s two major fundraising events.

President & Chief Creative Officer at JankowskiCo.

March 1, 1998 - January 1, 2020

President and chief creative officer of a highly successful, full-service marketing and advertising agency for 20 years. Clients included DTE Energy, LaSalle Bank, Karmanos Cancer Institute, Cranbrook Institute of Science and Oakland Community College. Oversaw all aspects of the agency including strategic planning, creative development and execution, account service, media planning, media relations, finance, new business and agency operations and planning. Provided mentorship and professional development to creative staff and agency teams. Grew business to over $18 million in agency billings; led new business pitches and won multiple new accounts; earned over 100 creative and marketing awards; fostered long-term client partnerships (5+ years).

Senior Vice President, Creative Director at McCann Worldwide

May 1, 1994 - March 1, 1998

Entrusted with complete creative responsibilities for Buick’s flagship Riviera and Park Avenue after leading GMC Truck brand advertising the year prior. Received the Effie Award for the re-launch of the Buick Park Avenue. Launched McCann’s fully-integrated retail advertising division; hired and managed department directors; directed all creative operations, strategy and execution. Grew agency billings from $10 million to over $90 million in GMC dealer business; won over 20 GMC Dealer Association clients in DMAs nationwide.