I am a digital marketing professional with experience in social media strategy, content creation, SEO, and performance analytics, supporting mission-driven and community-focused organizations. I work with a research-first, culturally sensitive approach to storytelling—collaborating closely with stakeholders to ensure authentic representation while maintaining global business communication standards. I am experienced in managing digital campaigns remotely and translating strategic objectives into engaging, measurable content.

Priyanka Madavi

I am a digital marketing professional with experience in social media strategy, content creation, SEO, and performance analytics, supporting mission-driven and community-focused organizations. I work with a research-first, culturally sensitive approach to storytelling—collaborating closely with stakeholders to ensure authentic representation while maintaining global business communication standards. I am experienced in managing digital campaigns remotely and translating strategic objectives into engaging, measurable content.

Available to hire

I am a digital marketing professional with experience in social media strategy, content creation, SEO, and performance analytics, supporting mission-driven and community-focused organizations.

I work with a research-first, culturally sensitive approach to storytelling—collaborating closely with stakeholders to ensure authentic representation while maintaining global business communication standards. I am experienced in managing digital campaigns remotely and translating strategic objectives into engaging, measurable content.

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Experience Level

Expert
Expert
Expert
Expert

Work Experience

Business Development Executive at Trayee Sciences Pvt. Ltd.
July 1, 2025 - Present
Conducted market research on EdTech and SaaS trends; performed competitive analysis of ERP providers; gathered user requirements to support product improvements; refined branding and messaging; created pitch decks and marketing materials; prepared tailored proposals and identified strategic partners; developed an institutional outreach strategy and channel recommendations.
QC Microbiologist at Ferring Pharmaceuticals
February 1, 2021 - May 1, 2022
Managed structured QC data records, improving data accuracy for audits; coordinated with manufacturing, vendor partners, and equipment engineers to ensure smooth workflows during facility setup; scheduled environmental monitoring activities; prepared quality reports and compliance documentation for internal reviews and regulatory audits; maintained SOPs and CAPA documentation for audit readiness; optimized tracking of inventory and lab resources.
Microbiologist at Ramya Sai Analytical Services
February 1, 2019 - December 1, 2020
Updated and maintained digital records for microbiological test results; prepared technical reports and compliance documentation; managed laboratory schedules and resource allocation, improving efficiency; coordinated cross-functional communication with senior management and oversaw equipment maintenance documentation; conducted method validation for GSK.
Team Lead at Accord Resort Vacations
June 1, 2015 - June 1, 2016
Led day-to-day administrative operations, coordinating documentation, contracts, and customer records to improve workflow efficiency; managed interview scheduling, onboarding documentation, and recruitment follow-ups; optimized customer data for targeted outreach and supported marketing campaigns; developed marketing communication materials and prepared business reports to guide leadership decisions.

Education

Master of Science in Strategic Marketing Management at Aston Business School, Birmingham, United Kingdom
September 1, 2023 - March 1, 2025
Master of Science in Microbiology at RTM Nagpur University, Nagpur, India
July 1, 2016 - June 1, 2018
Bachelor of Science at RTM Nagpur University, Nagpur, India
June 1, 2012 - June 1, 2015

Qualifications

Maharashtra State Certificate in Information Technology
January 11, 2030 - January 5, 2026
Corporate Strategy by University of London & UCL School of Management
January 11, 2030 - January 5, 2026
Advanced Branding
January 11, 2030 - January 5, 2026
SEO Certification by HubSpot Academy
January 11, 2030 - January 5, 2026
Foundations of Digital Marketing & E-commerce
January 11, 2030 - January 5, 2026
Google Analytics
January 11, 2030 - January 5, 2026

Industry Experience

Education, Software & Internet, Professional Services, Non-Profit Organization, Media & Entertainment