Available to hire
Hi, I’m Galen Pauling. I’m a creative leader with years of experience in advertising and brand development. I’ve led and contributed to national campaigns across various media, turning bold concepts into compelling visuals and experiences. I thrive on collaboration, design excellence, and solving complex brand challenges.
Beyond design, I mentor emerging talent and build cross-functional teams that deliver measurable results. I’ve helped shape brand identities for Ford Motor Co., Mercedes-Benz, McDonald’s, Walmart, Target, and Amazon, and I stay curious about AI-driven design and prompt engineering to keep campaigns fresh and effective.
Experience Level
Language
English
Fluent
Work Experience
Senior Graphic Designer / UX Designer / Prompt Engineer / Team Lead at Mad Traffic Creative Services, LLC
June 1, 2016 - PresentLed the conceptualization and execution of innovative graphic projects, ensuring delivery on time and within budget. Developed and managed national advertising campaigns, collaborating closely with clients to maximize marketing effectiveness. Oversaw brand development and external brand extension needs, enhancing client marketing positioning. Clients included Mercedes-Benz, McDonald’s, LionsGate Motion Pictures, and Time Warner Media.
Television Commercial Photographic Storyboard Artist / Graphic Designer at Group 820, LLC
June 1, 2015 - May 1, 2016Conceptualized and executed television storyboards for Ford Motor Company Advertising Campaigns, ensuring delivery on time and within budget.
Creative Lead / UX Designer / Illustrator / Licensing Manager at SanPaul Group, LLC
January 1, 2010 - May 1, 2015Consulted with licensees to develop branding strategies and establish creative direction for product lines. Designed trade show booths, direct mailers, textile designs, and other consumer products. As company creative manager, helped negotiate licensing agreements with Walmart, Target Stores and Amazon.
Education
Certificate in UX Design at Coursera Plus / Google
January 11, 2030 - January 15, 2026Illustration and Design at College for Creative Studies
January 11, 2030 - January 15, 2026Animation, Photography, Video and Film Production at William D. Ford Vo-Tech Center
January 11, 2030 - January 15, 2026Graphic Communications at Henry Ford College
January 11, 2030 - January 15, 2026Qualifications
American Corporate Identity 14 – Design Excellence Award: Logo Design
January 11, 2030 - January 15, 2026IAAPA – Brass Ring Award: Brochure Design
January 11, 2030 - January 15, 2026PRINT – Design Excellence Award: Track & Field Art Symbol
January 11, 2030 - January 15, 2026Industry Experience
Media & Entertainment, Retail, Manufacturing, Professional Services, Consumer Goods
Experience Level
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