GP

Galen Pauling

Available to hire

Hi, I’m Galen Pauling. I’m a creative leader with years of experience in advertising and brand development.

About

Hi, I’m Galen Pauling. I’m a creative leader with years of experience in advertising and brand development. I’ve led and contributed to national campaigns across various media, turning bold concepts into compelling visuals and experiences. I thrive on collaboration, design excellence, and solving complex brand challenges.

Beyond design, I mentor emerging talent and build cross-functional teams that deliver measurable results. I’ve helped shape brand identities for Ford Motor Co., Mercedes-Benz, McDonald’s, Walmart, Target, and Amazon, and I stay curious about AI-driven design and prompt engineering to keep campaigns fresh and effective.

  • 16 years' experience
  • Joined January 2026

Languages

  • EnglishFluent

Industry experience

  • Media & Entertainment
  • Retail
  • Manufacturing
  • Professional Services
  • Consumer Goods

Work experience

Senior Graphic Designer / UX Designer / Prompt Engineer / Team Lead · Mad Traffic Creative Services, LLCJun 2016 – Present · 10 yrs 6 mos

Led the conceptualization and execution of innovative graphic projects, ensuring delivery on time and within budget. Developed and managed national advertising campaigns, collaborating closely with clients to maximize marketing effectiveness. Oversaw brand development and external brand extension needs, enhancing client marketing positioning. Clients included Mercedes-Benz, McDonald’s, LionsGate Motion Pictures, and Time Warner Media.

Television Commercial Photographic Storyboard Artist / Graphic Designer · Group 820, LLCJun 2015 – May 2016 · 1 yr

Conceptualized and executed television storyboards for Ford Motor Company Advertising Campaigns, ensuring delivery on time and within budget.

Creative Lead / UX Designer / Illustrator / Licensing Manager · SanPaul Group, LLCJan 2010 – May 2015 · 5 yrs 5 mos

Consulted with licensees to develop branding strategies and establish creative direction for product lines. Designed trade show booths, direct mailers, textile designs, and other consumer products. As company creative manager, helped negotiate licensing agreements with Walmart, Target Stores and Amazon.

Education

Certificate in UX Design · Coursera Plus / Google2030 – 2026
Illustration and Design · College for Creative Studies2030 – 2026
Animation, Photography, Video and Film Production · William D. Ford Vo-Tech Center2030 – 2026
Graphic Communications · Henry Ford College2030 – 2026

Certifications and awards

American Corporate Identity 14 – Design Excellence Award: Logo Design2030 – 2026
IAAPA – Brass Ring Award: Brochure Design2030 – 2026
PRINT – Design Excellence Award: Track & Field Art Symbol2030 – 2026

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