Hi, I’m Melissa Daouk, an art director and creative lead who translates strategy into visually engaging brand stories across digital, social and on-ground activations. Over the past 10+ years I’ve steered brand identity, campaigns, and photography direction for startups and global brands, always aiming for cohesive visuals and meaningful experiences. Currently based in Beirut, I collaborate with marketing teams to shape brand narratives, mentor designers, and deliver scalable visual systems—ensuring consistent storytelling from concept to execution across platforms.

Melissa Daouk

Hi, I’m Melissa Daouk, an art director and creative lead who translates strategy into visually engaging brand stories across digital, social and on-ground activations. Over the past 10+ years I’ve steered brand identity, campaigns, and photography direction for startups and global brands, always aiming for cohesive visuals and meaningful experiences. Currently based in Beirut, I collaborate with marketing teams to shape brand narratives, mentor designers, and deliver scalable visual systems—ensuring consistent storytelling from concept to execution across platforms.

Available to hire

Hi, I’m Melissa Daouk, an art director and creative lead who translates strategy into visually engaging brand stories across digital, social and on-ground activations. Over the past 10+ years I’ve steered brand identity, campaigns, and photography direction for startups and global brands, always aiming for cohesive visuals and meaningful experiences.

Currently based in Beirut, I collaborate with marketing teams to shape brand narratives, mentor designers, and deliver scalable visual systems—ensuring consistent storytelling from concept to execution across platforms.

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Language

Arabic
Fluent
English
Advanced
French
Advanced
Spanish; Castilian
Advanced

Work Experience

Creative Director Consultant - Freelance at Besideart
January 1, 2024 - Present
Develop and refine brand identities for startups and established clients; direct shoots, moodboards, and unify visual direction across platforms; oversee social media aesthetics and brand experience; manage and mentor designers while collaborating with the marketing team; present strategies and ensure consistent brand storytelling.
Creative Director & Consultant - Freelance at Besideart
January 1, 2024 - Present
Develop and refine brand identities for startups and established clients. Direct shoots, produce moodboards, and ensure unified visual direction across platforms. Oversee social media aesthetics and brand experience. Manage and mentor designers while collaborating with the marketing team. Present strategies, negotiate concepts, and ensure consistent brand storytelling.
Art Director at VML - Wunderman Thompson
January 1, 2023 - Present
Lead visual direction and creative development across digital, social, print, and activation touchpoints.
Senior Designer | JR Art Director at Memac Ogilvy
January 1, 2021 - December 31, 2023
Concepted and executed creative for global brands across social, digital, and on-ground campaigns; contributed to visual identity systems and cross-platform storytelling; presented concepts and collaborated with multidisciplinary teams.
Senior Designer / JR Art Director at Memac Ogilvy
January 1, 2021 - January 1, 2023
Concepted and executed creative for global brands across social, digital, and on-ground campaigns. Contributed to visual identity systems and cross-platform storytelling. Presented concepts and collaborated with multidisciplinary teams.
Brand Consultant & Designer at khan El Kaser - Beauty & Cosmetics
January 1, 2018 - January 1, 2021
Rebranded 50+ product SKUs (packaging, identity, visual system). Directed campaigns, product shoots, and launch events. Strengthened brand positioning through storytelling and cohesive visuals. Direct photography and content production from concept to execution. Build campaign narratives and presentations aligned with strategic marketing goals. Collaborate with designers, copywriters, and animators to ensure cohesive brand expression. Present creative ideas and deliverables to stakeholders.
Senior Designer at Lebanese Canadian University
January 1, 2018 - January 1, 2021
Led the full rebrand of LCU, ensuring consistency across all touchpoints. Designed campaigns and creative assets for digital and print. Supervised production, vendors, and print execution.
Web | App Designer & Animator at Absolutely Digital
January 1, 2015 - January 1, 2017
Designed websites and apps with a focus on UX/UI alignment and brand coherence. Collaborated with developers and animators to build smooth digital experiences.

Education

Master 2 Graphic Design & Multimedia at Lebanese University | North of Lebanon
January 1, 2014 - January 1, 2015
Master 1 Graphic Design & Multimedia at Lebanese University | North of Lebanon
January 1, 2013 - January 1, 2014
BA CHEL OR Graphic Design at Lebanese University | North of Lebanon
January 1, 2010 - January 1, 2013
Economics at Lebanese Baccalaureate College Mar Antonios des Soeurs Antonines
January 11, 2030 - January 5, 2026
Masters 2 in Graphic Design & Multimedia at Lebanese University | North of Lebanon
January 1, 2014 - January 1, 2015
Masters 1 in Graphic Design & Multimedia at Lebanese University | North of Lebanon
January 1, 2013 - January 1, 2014
BA in Graphic Design at Lebanese University | North of Lebanon
January 1, 2010 - January 1, 2013
Lebanese Baccalaureate at Lebanese Baccalaureate College Mar Antonios des Soeurs Antonines
January 11, 2030 - January 5, 2026
Master 2 Graphic Design & Multimedia at Lebanese University, North of Lebanon
January 1, 2014 - December 31, 2015
Master 1 Graphic Design & Multimedia at Lebanese University, North of Lebanon
January 1, 2010 - December 31, 2013
Bachelor Graphic Design at Lebanese University, North of Lebanon
January 1, 2010 - December 31, 2013
Lebanese Baccalaureate at College Mar Antonios des Soeurs Antonines
January 11, 2030 - January 5, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail