I am a creative strategist who specializes in building cohesive digital presences through high-impact visuals, compelling video content, and platform-specific storytelling. I imagine and execute every creative element that shapes a brand's online identity. With a deep understanding of social media platforms, content performance, and audience behavior, I create content that is not only visually refined but also purposeful and results-oriented. My approach blends creativity with strategy, ensuring consistent branding, clear messaging, and meaningful engagement across all touchpoints.

Saliha Ain Farhan

I am a creative strategist who specializes in building cohesive digital presences through high-impact visuals, compelling video content, and platform-specific storytelling. I imagine and execute every creative element that shapes a brand's online identity. With a deep understanding of social media platforms, content performance, and audience behavior, I create content that is not only visually refined but also purposeful and results-oriented. My approach blends creativity with strategy, ensuring consistent branding, clear messaging, and meaningful engagement across all touchpoints.

Available to hire

I am a creative strategist who specializes in building cohesive digital presences through high-impact visuals, compelling video content, and platform-specific storytelling. I imagine and execute every creative element that shapes a brand’s online identity. With a deep understanding of social media platforms, content performance, and audience behavior, I create content that is not only visually refined but also purposeful and results-oriented.

My approach blends creativity with strategy, ensuring consistent branding, clear messaging, and meaningful engagement across all touchpoints.

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Language

English
Fluent

Work Experience

Head of Social Media Strategy at Dr. Ruxana Kazi
October 1, 2025 - January 1, 2026
Led social media strategy and execution, maintaining a polished corporate digital presence.
Social Media Manager at Dr. Ruxana Kazi
October 1, 2025 - January 1, 2026
Led social media strategy and execution, maintaining a polished, corporate digital presence.
Lead Social Media Strategist at Dr. Rupana Kazi
October 1, 2025 - January 1, 2026
Led social media strategy and execution, maintaining a polished, corporate digital presence.
Social Media Manager at Crust 'n' Clusters
August 1, 2025 - December 1, 2025
Reels, professional shoots, graphic posts, and promotional flyers.
Lead Social Media Manager at Excel Labs
June 1, 2025 - November 1, 2025
Managed end-to-end social media operations at lead level, ensuring professional health care communication and brand alignment.
Social Media Manager at Excel Labs
June 1, 2025 - November 1, 2025
Managed end-to-end social media operations at lead level, ensuring professional health care communication and brand alignment.
Head of Social Media Management at Dr. Shahbaz Bhatti
November 1, 2024 - June 1, 2025
Headed social media management at a lead level, overseeing content direction, visual identity, and audience engagement.
Social Media Manager at Dr. Shahbaz Bhatti
November 1, 2024 - June 1, 2025
Headed social media management at a lead level, overseeing content direction, visual identity, and audience engagement.
Head of Social Media at Dr. Shabhaz Bhatti
November 1, 2024 - June 1, 2025
Headed social media management at a lead level, oversaw content direction, visual identity, and audience engagement.
Director of Social Media Management at Piccolo Tesoro
April 1, 2024 - January 1, 2026
Directed full social media management at lead level, including content strategy, design, and video-driven brand storytelling.
Content & Social Media Lead at Piccolo Tesoro
April 1, 2024 - January 1, 2026
Directed full social media management at lead level, including content strategy, design, and video-driven brand storytelling.
Head of Social Media at Piccolo Tesoro
April 1, 2024 - January 1, 2026
Directed full social media management at lead level, including content strategy, design, and video-driven brand storytelling.
Lead Social Media Manager at Cloud Nine & a Half
March 1, 2024 - April 1, 2025
Served at lead level managing full-scale social media strategy, content planning, execution, and brand consistency.
Head of Social Media at Cloud Nine & a Half
March 1, 2024 - April 1, 2025
Led full-scale social media strategy, content planning, execution, and brand consistency.
Social Media Lead at Cloud Nine & a Half
March 1, 2024 - April 1, 2025
Lead-level management of full-scale social media strategy, content planning, execution, and brand consistency.
Content Creator / Social Media Content Producer at Chal Foundation
February 1, 2024 - October 1, 2025
Professional shoots, reels, and Instagram story content.
Social Media Executive at Chal Foundation
February 1, 2024 - October 1, 2025
Professional shoots, reels, and Instagram story content.
Social Media Coordinator at Chal Foundation
February 1, 2024 - October 1, 2025
Professional shoots, reels, and Instagram story content.
Head of Social Media & Digital Brand Execution at 37° North (PVT) LTD
January 1, 2024 - January 1, 2026
Led complete social media operations including content strategy, videography, photography, event coverage, and digital brand execution.
Head of Social Media at 37° North (PVT) LTD
January 1, 2024 - January 1, 2026
Led complete social media operations including content strategy, videography, photography, event coverage, and digital brand execution.
Lead Social Media Manager at 37° North (PVT) LTD
January 1, 2024 - January 1, 2026
Led social media operations including content strategy, videography, photography, event coverage, and digital brand execution.
Social Media Content Creator at Crust ‘n’ Clusters
August 1, 2020 - December 1, 2025
Reels, professional shoots, graphic posts, and promotional flyers.
Social Media Specialist at Crust 'n' Clusters
August 1, 2020 - December 1, 2025
Reels, professional shoots, graphic posts, and promotional flyers.

Education

F.Sc. at Roots International College
January 1, 2022 - January 1, 2024
FSc (Faculty of Science) at Roots International Colleges
January 1, 2022 - January 1, 2024
FSc at Roots International Colleges
January 1, 2022 - January 1, 2024

Qualifications

FSc (Pre-University Science)
January 1, 2022 - January 1, 2024

Industry Experience

Media & Entertainment, Professional Services, Software & Internet