Hi, I’m Ali Winter. I’m a hybrid Paid Media, Performance Marketing and Social Media Strategist with 10+ years of experience driving growth through paid acquisition, content strategy, influencer partnerships, and community building. I’ve led campaigns and growth initiatives for cannabis brands and multi-brand accounts, managing audiences over 1M followers and optimizing Meta and Google campaigns for conversions, engagement, and revenue growth. I thrive in fast-paced, data-driven environments, partnering with cross-functional teams to source creators, structure influencer programs, and report on KPIs like CTR, CPA, and ROAS. My approach blends creative storytelling with rigorous analytics to build loyal communities and measurable business results.…Hi, I’m Ali Winter. I’m a hybrid Paid Media, Performance Marketing and Social Media Strategist with 10+ years of experience driving growth through paid acquisition, content strategy, influencer partnerships, and community building. I’ve led campaigns and growth initiatives for cannabis brands and multi-brand accounts, managing audiences over 1M followers and optimizing Meta and Google campaigns for conversions, engagement, and revenue growth. I thrive in fast-paced, data-driven environments, partnering with cross-functional teams to source creators, structure influencer programs, and report on KPIs like CTR, CPA, and ROAS. My approach blends creative storytelling with rigorous analytics to build loyal communities and measurable business results.WWWW…