I'm a creative and technology leader with 26 years of experience spanning IT, digital marketing, media, and production, including 10+ years in senior leadership roles. I hold dual MBAs in Marketing and HR and an MCS degree, and I thrive at the intersection of creative vision and operational strategy. I'm passionate about building high-performing teams and delivering innovative branding, digital marketing, and broadcast graphics that engage audiences. Over the years I've led rebrands, launched Vizrt-based graphics pipelines, and steered large-scale projects including elections coverage and major national events. I'm skilled at strategic planning, project management, and mentoring talent to elevate creative output and brand impact. I'm seeking a role to continue leading digital marketing, branding, and creative operations to drive growth and measurable results.

Shehzad Ali

I'm a creative and technology leader with 26 years of experience spanning IT, digital marketing, media, and production, including 10+ years in senior leadership roles. I hold dual MBAs in Marketing and HR and an MCS degree, and I thrive at the intersection of creative vision and operational strategy. I'm passionate about building high-performing teams and delivering innovative branding, digital marketing, and broadcast graphics that engage audiences. Over the years I've led rebrands, launched Vizrt-based graphics pipelines, and steered large-scale projects including elections coverage and major national events. I'm skilled at strategic planning, project management, and mentoring talent to elevate creative output and brand impact. I'm seeking a role to continue leading digital marketing, branding, and creative operations to drive growth and measurable results.

Available to hire

I’m a creative and technology leader with 26 years of experience spanning IT, digital marketing, media, and production, including 10+ years in senior leadership roles. I hold dual MBAs in Marketing and HR and an MCS degree, and I thrive at the intersection of creative vision and operational strategy. I’m passionate about building high-performing teams and delivering innovative branding, digital marketing, and broadcast graphics that engage audiences.

Over the years I’ve led rebrands, launched Vizrt-based graphics pipelines, and steered large-scale projects including elections coverage and major national events. I’m skilled at strategic planning, project management, and mentoring talent to elevate creative output and brand impact. I’m seeking a role to continue leading digital marketing, branding, and creative operations to drive growth and measurable results.

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Language

English
Fluent

Work Experience

Director Creative / Presentation/HOD at Such TV
March 1, 2017 - August 1, 2024
Orchestrated the rebranding of Such TV's HD Graphics Presentation and the successful integration of the Vizrt System; provided training and mentorship to the creative team; directed daily operations and the development of design concepts and real-time graphics for news programs.
Consultant Creative Head/Head of Department at Mashriq TV
March 1, 2016 - Present
Spearheaded the launch of Mashriq TV as the Creative Head, leading all aspects of creative development and execution; established a talented creative team and managed performance; led design and production of graphic assets for news and current affairs; pivotal in strategic projects including Elections (2018, 2024) and key events.
Consultant Viz Animator at Capital TV Islamabad
April 1, 2013 - March 1, 2016
Developed Vizrt animations for studio shows across multiple segments; integrated and troubleshot Viz 3D ticker, Trio, Artist, and Engine systems to ensure smooth broadcast operations; provided expert guidance to production teams.
Sectional Head Creative/Assistant Manager at I.TPTV News, Pakistan Television Corporation Limited Islamabad
August 1, 2010 - October 1, 2022
Transformed PTV News transmission to HD and executed the successful implementation of the Vizrt package for PTV World; led a multidisciplinary team delivering innovative graphics for broadcast; conducted training to enhance skills and improve workflow efficiency.
Editor Grey Literature (English) at Capital Consultancy Blue Area Islamabad
March 1, 2001 - January 1, 2013
Edited and curated daily oil and gas reports and monthly publications; compiled abstracts of grey literature sources to provide insights for stakeholders.

Education

Master of Business Administration (MBA) in Marketing at Iqra University Islamabad
January 11, 2030 - January 1, 2024
Master of Computer Sciences (MCS) at Virtual University Islamabad
January 11, 2030 - April 1, 2017
Master of Business Administration (MBA) at AL-Khair University
January 11, 2030 - January 1, 2006
Bachelor of Arts (B.A) at University of the Punjab
January 11, 2030 - January 1, 2003
Intermediate, (HSSC) at F.G College for Men F-10/4 Islamabad
January 11, 2030 - January 1, 1999
Matriculation, (SSC) at F.G. Boys Model School, Islamabad
January 11, 2030 - January 1, 1997

Qualifications

Vizrt Virtual Set Training
January 11, 2030 - January 7, 2026
Vizrt Viz Arc Training
January 11, 2030 - January 7, 2026
Vizrt Viz World Training
January 11, 2030 - January 7, 2026
Vizrt Artist Certification
January 11, 2030 - January 7, 2026
Vizrt Trio Certification
January 11, 2030 - January 7, 2026
Curious Map Certification
January 11, 2030 - January 7, 2026
NICON E-commerce Training
January 11, 2030 - January 7, 2026

Industry Experience

Media & Entertainment