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Senior Designer with 18+ years of experience across editorial publishing and retail/advertising brands. I lead end-to-end creative execution—from branding and art direction to print, digital, social assets, and event/infographic design—while keeping strong editorial craft and brand consistency. I also translate complex data into clear visuals for marketing and circulation teams, create compelling presentation decks, and integrate AI-enabled workflows to speed up and improve artwork delivery in fast-paced, deadline-driven environments.…Senior Designer with 18+ years of experience across editorial publishing and retail/advertising brands. I lead end-to-end creative execution—from branding and art direction to print, digital, social assets, and event/infographic design—while keeping strong editorial craft and brand consistency. I also translate complex data into clear visuals for marketing and circulation teams, create compelling presentation decks, and integrate AI-enabled workflows to speed up and improve artwork delivery in fast-paced, deadline-driven environments.

DENI LAL

Designer, Graphic Designer, Art Director, +4

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Senior Designer with 18+ years of experience across editorial publishing and retail/advertising brands. I lead end-to-end creative execution—from branding and art direction to print, digital, social assets, and event/infographic design—while keeping strong editorial craft and brand consistency. I also translate complex data into clear visuals for marketing and circulation teams, create compelling presentation decks, and integrate AI-enabled workflows to speed up and improve artwork delivery in fast-paced, deadline-driven environments.…Senior Designer with 18+ years of experience across editorial publishing and retail/advertising brands. I lead end-to-end creative execution—from branding and art direction to print, digital, social assets, and event/infographic design—while keeping strong editorial craft and brand consistency. I also translate complex data into clear visuals for marketing and circulation teams, create compelling presentation decks, and integrate AI-enabled workflows to speed up and improve artwork delivery in fast-paced, deadline-driven environments.

Available to hire

Senior Designer with 18+ years of experience across editorial publishing and retail/advertising brands. I lead end-to-end creative execution—from branding and art direction to print, digital, social assets, and event/infographic design—while keeping strong editorial craft and brand consistency.

I also translate complex data into clear visuals for marketing and circulation teams, create compelling presentation decks, and integrate AI-enabled workflows to speed up and improve artwork delivery in fast-paced, deadline-driven environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malayalam

Fluent

Tamil

Intermediate

Hindi

Intermediate

Work Experience

Senior Designer at The Week Magazine | Living Etc. | WatchTime

January 1, 2012 - January 1, 2026

Lead end-to-end creative execution for editorial layouts, print and media advertisements, branding, brochures, posters, and promotional assets. Design infographics, data visualizations, presentation decks, illustrations, graphic stories, and digital artwork. Incorporate AI into workflow and design. Collaborate with editorial, marketing, and production teams to meet tight deadlines. Maintain the magazine’s visual identity across print and digital platforms by enforcing brand guidelines. Design magazine covers and feature pages; create infographics and data visualizations; manage newsletters and booklets. Develop compelling PowerPoint presentations for marketing and circulation needs, translating complex data into clear visuals for conferences and client meetings. Lead the design team, delegate tasks, and coordinate with external agencies and clients to execute campaigns. Plan marketing collateral and direct photoshoots for lifestyle magazines.

Senior Designer at The Week Magazine; Living Etc.; WatchTime

January 1, 2012 - March 31, 2026

Lead end-to-end creative execution for editorial layouts, print and media advertisements, branding, brochures, posters, and promotional assets. Designed infographics, data visualizations, presentations, illustrations, graphic stories, and digital artwork. Contributed to video production and copywriting for consistent multi-platform communication. Collaborated with editorial, marketing, and production teams to meet tight deadlines.

Creative Coordinator / Visualizer at ToonZ Retail

January 1, 2008 - January 1, 2012

Worked on branded merchandise and visual promotion for children’s licenses (Cartoon Network, Animal Planet, Nickelodeon) across India, the Middle East and Africa. Created visualizations/creative outputs aligned to character-based brand requirements for ages 0–14.

Creative Coordinator at ToonZ Retail

January 1, 2008 - January 1, 2012

Played a key role in developing the brand’s visual identity and retail communication systems. Designed branding, promotional, and in-store creative assets.

Designer at Macmillan Publishers Ltd.

January 1, 2006 - January 1, 2008

Developed visual assets for publishing, including editorial layouts and cover art, contributing to strong book and publishing house presentation.

International Publication Designer (Visualizer/Designer) at The New Indian Express

January 1, 2005 - January 1, 2006

Developed high-quality editorial and publication designs for books, magazines, and catalogs for US/UK-based clients while adhering to international brand guidelines. Produced print advertising materials, brochures, and marketing collateral based on specific customer requirements. Transformed complex information into clear infographics and data visualizations for page layouts and PowerPoint presentations. Created custom logos, illustrations, and vector graphics with advanced image manipulation and professional photo correction. Recreated/redesigned existing assets such as logos, templates, style sheets, and core creative elements. Managed quality assurance to meet technical specifications and client expectations.

Visualizer at The New Indian Express

January 1, 2005 - January 1, 2006

Created visual elements and layouts to support editorial design and print production.