I am a digital marketing manager with 10+ years of experience leading digital media strategy, web content planning, digital engagement, and performance optimization across media and brand environments. I have a proven track record of owning content calendars, platform execution, analytics, and stakeholder delivery across NZ, US, UK, UAE & India, with strong communication skills and a supportive, energetic approach to driving audience growth and measurable results. My hands-on experience spans social media strategy, end-to-end content workflows, podcast lifecycle management, and brand storytelling. I thrive on turning insights into engaging content and campaigns that increase reach, engagement, and brand impact across websites, apps, and social channels.

Jerrin George Jacob

I am a digital marketing manager with 10+ years of experience leading digital media strategy, web content planning, digital engagement, and performance optimization across media and brand environments. I have a proven track record of owning content calendars, platform execution, analytics, and stakeholder delivery across NZ, US, UK, UAE & India, with strong communication skills and a supportive, energetic approach to driving audience growth and measurable results. My hands-on experience spans social media strategy, end-to-end content workflows, podcast lifecycle management, and brand storytelling. I thrive on turning insights into engaging content and campaigns that increase reach, engagement, and brand impact across websites, apps, and social channels.

Available to hire

I am a digital marketing manager with 10+ years of experience leading digital media strategy, web content planning, digital engagement, and performance optimization across media and brand environments. I have a proven track record of owning content calendars, platform execution, analytics, and stakeholder delivery across NZ, US, UK, UAE & India, with strong communication skills and a supportive, energetic approach to driving audience growth and measurable results.

My hands-on experience spans social media strategy, end-to-end content workflows, podcast lifecycle management, and brand storytelling. I thrive on turning insights into engaging content and campaigns that increase reach, engagement, and brand impact across websites, apps, and social channels.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Digital Media & Podcast Manager at Windfall Productions Pvt Ltd
August 1, 2022 - July 31, 2024
Owned content lifecycle management across website, app, and social platforms with platform-specific optimization and brand consistency. Used Google Analytics 4, SEO, and SEM to optimize performance, boosting audience engagement by 60%. Directed end-to-end content workflows, serving as the central liaison between clients and internal teams. Managed the end-to-end podcast lifecycle including production, localization, and growth initiatives.
Social Media Manager & Programme Producer at Radiomango FM
February 1, 2019 - February 28, 2022
Led social media strategy and platform presence to drive digital engagement. Developed and executed strategies that enhanced engagement and brand visibility. Oversaw live studio operations and produced the flagship breakfast show; coordinated PR activities across social channels.
Social Media Specialist / Producer at Mango Creative Production LLC
May 1, 2014 - January 31, 2019
Spearheaded social media copywriting for UAE events and online content. Proficient with scheduling and analytics tools (HubSpot, Agorapulse, Later, Google Analytics, Trello). Contributed to social media best practices and brand guidelines; developed brand-compliant visual elements to strengthen identity.
Asst. Producer / Asst. Sound Engineer at Radiomango FM
February 1, 2011 - April 30, 2014
Conducted exclusive interviews with A-list celebrities, boosting engagement and ratings. Hosted regional program and managed live event sound recording. Engineered live studio setups and mixed daily commercials and promos for broadcast.
Digital Media & Podcast Head at Shalom World TV
September 1, 2024 - Present
Implemented digital campaigns to raise brand awareness across New Zealand, USA, Canada, Australia, UK and India. Produced SEO-friendly web content with WordPress and HubSpot, and managed Google Ads campaigns to optimize CTR and CPC.
Second In Charge (2IC) at ES Plastics Ltd
September 1, 2024 - Present
Operated and maintained plastic molding and extrusion machines, ensuring production timeliness and quality. Enforced Health & Safety protocols, maintained quality controls, and kept production documentation up to date.
Digital Marketing Manager at Migrant Learning Hub
April 1, 2025 - Present
Owned graphic design and branding assets, video production for social platforms, and content publishing workflows to align with marketing goals and improve audience engagement.

Education

Bachelor of Arts at Indira Gandhi National Open University
January 1, 2019 - June 1, 2023
Diploma at SAE Institute, Australia
January 1, 2007 - December 1, 2010

Qualifications

Collaborative Ads by Meta
January 11, 2030 - January 7, 2026
Digital Marketing by Google
January 11, 2030 - January 7, 2026
YouTube Music Certification
January 11, 2030 - January 7, 2026
Digital Journalism by Reuters
January 11, 2030 - January 7, 2026
HubSpot Certifications (Email Marketing, Inbound Social Media Strategy, Marketing Software, CMS for Marketers)
January 11, 2030 - January 7, 2026
Protools Certification in Radio Production
January 11, 2030 - January 7, 2026

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Other