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Hi there! I'm Benedetta Pezzutto, a Berlin-based marketing professional with a background in economics and business administration. I specialize in cross-channel marketing, brand building, and data-driven growth, delivering measurable results in fast-paced environments. I enjoy turning complex conversations into clear strategies and collaborating with diverse teams to spark sustainable growth. Currently pursuing a Master of Science in Innovation and Entrepreneurship at ESMT Berlin, I combine academic rigor with hands-on experience to craft creative, scalable marketing solutions. I'm passionate about mentoring teams, shaping strategy, and bridging the gap between business goals and customer needs.…Hi there! I'm Benedetta Pezzutto, a Berlin-based marketing professional with a background in economics and business administration. I specialize in cross-channel marketing, brand building, and data-driven growth, delivering measurable results in fast-paced environments. I enjoy turning complex conversations into clear strategies and collaborating with diverse teams to spark sustainable growth. Currently pursuing a Master of Science in Innovation and Entrepreneurship at ESMT Berlin, I combine academic rigor with hands-on experience to craft creative, scalable marketing solutions. I'm passionate about mentoring teams, shaping strategy, and bridging the gap between business goals and customer needs.

Benedetta Pezzutto

Marketing Strategist, Brand Designer, Content Producer, +2

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Hi there! I'm Benedetta Pezzutto, a Berlin-based marketing professional with a background in economics and business administration. I specialize in cross-channel marketing, brand building, and data-driven growth, delivering measurable results in fast-paced environments. I enjoy turning complex conversations into clear strategies and collaborating with diverse teams to spark sustainable growth. Currently pursuing a Master of Science in Innovation and Entrepreneurship at ESMT Berlin, I combine academic rigor with hands-on experience to craft creative, scalable marketing solutions. I'm passionate about mentoring teams, shaping strategy, and bridging the gap between business goals and customer needs.…Hi there! I'm Benedetta Pezzutto, a Berlin-based marketing professional with a background in economics and business administration. I specialize in cross-channel marketing, brand building, and data-driven growth, delivering measurable results in fast-paced environments. I enjoy turning complex conversations into clear strategies and collaborating with diverse teams to spark sustainable growth. Currently pursuing a Master of Science in Innovation and Entrepreneurship at ESMT Berlin, I combine academic rigor with hands-on experience to craft creative, scalable marketing solutions. I'm passionate about mentoring teams, shaping strategy, and bridging the gap between business goals and customer needs.

Available to hire

Hi there! I’m Benedetta Pezzutto, a Berlin-based marketing professional with a background in economics and business administration. I specialize in cross-channel marketing, brand building, and data-driven growth, delivering measurable results in fast-paced environments. I enjoy turning complex conversations into clear strategies and collaborating with diverse teams to spark sustainable growth.

Currently pursuing a Master of Science in Innovation and Entrepreneurship at ESMT Berlin, I combine academic rigor with hands-on experience to craft creative, scalable marketing solutions. I’m passionate about mentoring teams, shaping strategy, and bridging the gap between business goals and customer needs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

German

Advanced

Work Experience

Head of Channel and Marketing at The Digital Future Summit at ESMT

September 24, 2024 - August 25, 2025

Student-led tech and business summit with 500+ attendees, 60+ speakers, and 30+ partner firms. Directed and coached a 6-person social-media team, setting editorial cadence and KPI-driven content goals. Produced and scheduled multi-format posts across Instagram, LinkedIn, and Facebook, boosting engagement. Oversaw the UX and brand guidelines for DFS 2024, achieving cross-channel consistency and reduced bounce rate.

Head of Channel and Marketing at HOMAGG GmbH

May 24, 2024 - September 24, 2024

Created marketing strategy, plan and budget for Italian and Portuguese branches across 3 channels, interviewed 30 customers to identify their needs.

Intern at SDG Group

May 1, 2023 - August 23, 2023

Data and analytics consultancy firm with 2,000+ employees and €165M in annual revenue (2025). Completed a 3-week program on the Software Board to learn how to use it, upgraded training materials, updated data, and enhanced the graphic design on 3 projects, using a real-life case scenario.