I am a results-driven social media strategist with 3+ years of experience building and scaling brand presence across digital platforms. I specialize in developing integrated social strategies, managing paid campaigns, and fostering engaged communities for eCommerce and digital brands. I leverage data to optimize performance, drive growth, and achieve measurable ROI across Meta, Instagram, TikTok, and Google. I excel at turning insights into action through content strategy, calendar management, and compelling storytelling. I build communities with authentic engagement, user-generated content campaigns, and proactive communication, and I optimize campaigns from awareness to retargeting to maximize ROI.

Jeremiah Okoth

I am a results-driven social media strategist with 3+ years of experience building and scaling brand presence across digital platforms. I specialize in developing integrated social strategies, managing paid campaigns, and fostering engaged communities for eCommerce and digital brands. I leverage data to optimize performance, drive growth, and achieve measurable ROI across Meta, Instagram, TikTok, and Google. I excel at turning insights into action through content strategy, calendar management, and compelling storytelling. I build communities with authentic engagement, user-generated content campaigns, and proactive communication, and I optimize campaigns from awareness to retargeting to maximize ROI.

Available to hire

I am a results-driven social media strategist with 3+ years of experience building and scaling brand presence across digital platforms. I specialize in developing integrated social strategies, managing paid campaigns, and fostering engaged communities for eCommerce and digital brands. I leverage data to optimize performance, drive growth, and achieve measurable ROI across Meta, Instagram, TikTok, and Google.

I excel at turning insights into action through content strategy, calendar management, and compelling storytelling. I build communities with authentic engagement, user-generated content campaigns, and proactive communication, and I optimize campaigns from awareness to retargeting to maximize ROI.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Digital Strategist & Social Media Manager at GlobalTech Innovations Inc.
January 1, 2023 - August 31, 2024
Led social media strategy and digital presence for ecommerce brands, transitioning from media buying to holistic channel management. Developed and executed integrated social media strategies, aligning organic and paid efforts to increase brand awareness and drive sales. Directed content calendars and oversaw creation of engaging copy and visual assets for Meta, Instagram, and TikTok. Managed full-funnel paid social campaigns from awareness to retargeting, consistently exceeding ROI targets. Grew online community through active engagement, user-generated content campaigns, and responsive communication. Analyzed cross-channel performance data and presented insights to stakeholders, enabling data-driven strategic adjustments.
Social Media & Digital Marketing Specialist at HealthyBites Inc
September 1, 2021 - December 31, 2022
Managed day-to-day social operations and supported digital marketing for a health-focused ecommerce brand. Managed all primary social channels (Instagram, Facebook, TikTok), increasing combined followers by 45% in 15 months. Executed integrated marketing campaigns from concept to analysis, focusing on social media components. Created high-converting ad copy and visual assets for both organic and paid content. Monitored and reported on key metrics (engagement, reach, conversions) to optimize performance. Assisted in influencer partnerships to expand brand reach and credibility.
Digital Marketing Associate at EcoHome Solutions
September 1, 2020 - July 31, 2021
Launched and managed performance marketing campaigns with a focus on Google Ads. Built and optimized Google Ads campaigns, conducting keyword and audience research to capture high-intent traffic. Authored ad copy and conducted A/B tests for ads and landing pages, increasing CTR by 22%. Provided clear performance reports linking digital efforts to lead generation and sales goals.

Education

Bachelor of Commerce, Marketing at Kenyatta University
January 11, 2030 - January 1, 2020
Bachelor of Commerce at Kenyatta University
January 11, 2030 - January 1, 2020

Qualifications

Meta Blueprint Certification
January 11, 2030 - January 7, 2026
Google Ads Certification
January 11, 2030 - January 7, 2026
HubSpot Social Media Certification
January 11, 2030 - January 7, 2026
Meta Blueprint Certification
January 11, 2030 - March 16, 2026
Google Ads Certification
January 11, 2030 - March 16, 2026
HubSpot Social Media Certification
January 11, 2030 - March 16, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Education