I’m a results-oriented digital marketing professional with over 5 years of experience in performance marketing, SEO, paid advertising, analytics, and conversion optimization. I thrive on building data-driven, multi‑channel campaigns that drive growth for service-based and ecommerce businesses. My focus is on measurable outcomes, such as improved organic rankings, higher conversion rates, and efficient ROIs, while maintaining a user-centric approach to every project. I regularly collaborate with cross-functional teams to design and execute integrated marketing strategies, from website optimization and content planning to paid media management and analytics. I’m comfortable working independently or as part of a team, and I pride myself on clear communication, rapid experimentation, and delivering tangible business results.

Edgar Sayuni Hamilton

I’m a results-oriented digital marketing professional with over 5 years of experience in performance marketing, SEO, paid advertising, analytics, and conversion optimization. I thrive on building data-driven, multi‑channel campaigns that drive growth for service-based and ecommerce businesses. My focus is on measurable outcomes, such as improved organic rankings, higher conversion rates, and efficient ROIs, while maintaining a user-centric approach to every project. I regularly collaborate with cross-functional teams to design and execute integrated marketing strategies, from website optimization and content planning to paid media management and analytics. I’m comfortable working independently or as part of a team, and I pride myself on clear communication, rapid experimentation, and delivering tangible business results.

Available to hire

I’m a results-oriented digital marketing professional with over 5 years of experience in performance marketing, SEO, paid advertising, analytics, and conversion optimization. I thrive on building data-driven, multi‑channel campaigns that drive growth for service-based and ecommerce businesses. My focus is on measurable outcomes, such as improved organic rankings, higher conversion rates, and efficient ROIs, while maintaining a user-centric approach to every project.

I regularly collaborate with cross-functional teams to design and execute integrated marketing strategies, from website optimization and content planning to paid media management and analytics. I’m comfortable working independently or as part of a team, and I pride myself on clear communication, rapid experimentation, and delivering tangible business results.

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Language

English
Advanced

Work Experience

Digital Marketing Specialist at Yadon Cleaners
January 1, 2024 - Present
Led the design, launch, and ongoing optimization of the company website to support lead generation and local search visibility. Indexed the website on Bing Webmaster Tools ensuring crawlability, sitemap submission, and search visibility across Bing results. Built and managed high-quality local and niche-relevant backlinks. Executed organic traffic and brand-awareness strategies using Reddit, driving referral traffic and increasing brand exposure. Implemented SEO best practices including keyword optimization, on-page improvements, and internal linking. Monitored indexing and backlink health to support continuous SEO improvements.
Digital Marketing Specialist at SkyDream Perfumes | Momo Clean It
January 1, 2023 - Present
Designed and developed high-converting websites using WordPress and Elementor, focusing on usability, performance, and lead generation. Built and optimized Shopify sales funnels, including cart tracking and checkout flow to monitor and improve conversion performance. Implemented GA4 tracking across websites and ecommerce platforms to accurately track user behavior, events, and conversions. Configured essential WordPress plugins to enhance site functionality, security, SEO, performance, and analytics integration. Managed Shopify ecommerce operations including product listings, store optimization, and performance improvements. Set up and optimized Google Shopping feeds to improve product exposure and campaign efficiency. Improved website SEO and landing pages to increase organic rankings and conversion rates. Provided end-to-end digital marketing support, working independently and collaboratively with clients to achieve measurable business results.
Digital Marketing Specialist at Ntuma Distributors
January 1, 2018 - January 1, 2020
Designed, launched, and optimized Meta (Facebook & Instagram) advertising campaigns to drive brand awareness, traffic, and customer acquisition. Managed and resolved Meta Business Manager issues including ad account setup, pixel configuration, asset access, policy restrictions, and account troubleshooting. Planned, allocated, and controlled advertising budgets for efficient spend and improved ROAS. Implemented retargeting and remarketing strategies to reach website visitors and engaged audiences to improve conversion rates. Analyzed campaign performance metrics and optimized creatives, audiences, placements, and budgets for higher ROI. Executed A/B testing on ad creatives, copy, and audiences.
Digital Marketing Specialist at MyFlow Pay Uganda
January 1, 2022 - January 1, 2023
Managed website content updates to align with marketing campaigns and new product launches. Designed and optimized landing pages to improve user acquisition, engagement, and conversion rates. Planned and executed performance-driven paid advertising and social media campaigns. Conducted in-depth keyword research and implemented on-page SEO strategies to improve search visibility. Coordinated with cross-functional teams to deliver integrated digital marketing strategies. Executed email marketing campaigns with segmented audiences to improve targeting and conversion rates.

Education

High School Diploma (General Studies) at Pearl High School, Uganda
January 11, 2030 - January 1, 2015
Diploma in Business Management & Marketing at Multi Tech Business School, Uganda
January 11, 2030 - January 1, 2019

Qualifications

Google Analytics 4 Certification
January 11, 2030 - January 7, 2026
Google Search Console Certification
January 11, 2030 - January 7, 2026
Certificate in Professional Marketing
January 1, 2021 - January 1, 2021
Digital Marketing Certificate
January 1, 2022 - January 1, 2022

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Other