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I am a hands-on MarTech technologist building B2B and B2C lifecycle and transactional programs end to end, leveraging SQL-driven personalization and server-side templating (AMPscript, Liquid, Freemarker) to deliver targeted experiences. From data integration to multi-channel orchestration, I lead cross-functional teams to design scalable journeys, migrate platforms, and launch high-traffic campaigns—balancing technical rigor with creative and user-focused outcomes.…I am a hands-on MarTech technologist building B2B and B2C lifecycle and transactional programs end to end, leveraging SQL-driven personalization and server-side templating (AMPscript, Liquid, Freemarker) to deliver targeted experiences. From data integration to multi-channel orchestration, I lead cross-functional teams to design scalable journeys, migrate platforms, and launch high-traffic campaigns—balancing technical rigor with creative and user-focused outcomes.

Jordan Taylor

Marketing Automation Specialist, Web Developer, Performance Marketer, +4

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I am a hands-on MarTech technologist building B2B and B2C lifecycle and transactional programs end to end, leveraging SQL-driven personalization and server-side templating (AMPscript, Liquid, Freemarker) to deliver targeted experiences. From data integration to multi-channel orchestration, I lead cross-functional teams to design scalable journeys, migrate platforms, and launch high-traffic campaigns—balancing technical rigor with creative and user-focused outcomes.…I am a hands-on MarTech technologist building B2B and B2C lifecycle and transactional programs end to end, leveraging SQL-driven personalization and server-side templating (AMPscript, Liquid, Freemarker) to deliver targeted experiences. From data integration to multi-channel orchestration, I lead cross-functional teams to design scalable journeys, migrate platforms, and launch high-traffic campaigns—balancing technical rigor with creative and user-focused outcomes.

Available to hire

I am a hands-on MarTech technologist building B2B and B2C lifecycle and transactional programs end to end, leveraging SQL-driven personalization and server-side templating (AMPscript, Liquid, Freemarker) to deliver targeted experiences. From data integration to multi-channel orchestration, I lead cross-functional teams to design scalable journeys, migrate platforms, and launch high-traffic campaigns—balancing technical rigor with creative and user-focused outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Email Marketing Manager at CAIRE

July 1, 2025 - Present

Spearheaded Snowflake CDP to unify customer, sales, and event data; integrated data into Power BI for modeling and visualization; built SQL segments powering B2B and B2C journeys; authored personalized AMPscript/Liquid/Freemarker templates and enforced QA and message validation.

Marketing Technology Manager at Frontier Airlines

January 1, 2023 - July 1, 2025

Led lifecycle architecture across email, push, and SMS; implemented win-back, reactivation, loyalty renewals, and flight-status triggered communications at scale; authored advanced SQL for segmentation; standardized AMPscript/Liquid/Freemarker modules; owned runbooks for incident response.

Web Experience Consultant at Succulence Design

August 1, 2022 - Present

Delivered CMS builds and custom themes using Liquid, Shopify, WordPress, JavaScript, HTML, and CSS; added integrations for payments, subscriptions, analytics, and ops; implemented marketing data hooks and event tracking to support lifecycle programs; advised on platform selection and migration plans.

Email Marketing Specialist at Ragnarok

June 1, 2021 - July 1, 2022

Managed SME B2B and B2C lifecycle programs for consumer/entertainment clients; onboard, re-engage, and promo streams with measurable lift; led migrations across ESPs/CRMs (SFMC, Braze, HubSpot); protected data integrity and automation parity.

Frontend Developer at Pagehub

June 1, 2020 - June 1, 2021

Shipped responsive CMS components using WordPress, HTML, CSS, JavaScript; integrated customized plugins to meet marketing objectives; built and maintained SFMC assets and automations; aligned UX and deliverability goals with stakeholders.