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I'm Daria Kholod, a senior B2B marketing leader based in Stockholm. I partner with regional sales and leadership teams to translate marketing activity into measurable pipeline impact across EMEA, focusing on GTM strategy, events and ABM, and scalable content initiatives. Over the past 7+ years, I’ve driven growth in SaaS, climate tech, market research, and industrial sectors by delivering revenue-focused demand programs, high-impact events, and global content engines. I thrive in cross-market execution, owning prioritisation, budgets, and ROI while collaborating closely with sales to accelerate pipeline and business outcomes.…I'm Daria Kholod, a senior B2B marketing leader based in Stockholm. I partner with regional sales and leadership teams to translate marketing activity into measurable pipeline impact across EMEA, focusing on GTM strategy, events and ABM, and scalable content initiatives. Over the past 7+ years, I’ve driven growth in SaaS, climate tech, market research, and industrial sectors by delivering revenue-focused demand programs, high-impact events, and global content engines. I thrive in cross-market execution, owning prioritisation, budgets, and ROI while collaborating closely with sales to accelerate pipeline and business outcomes.

Daria Kholod

Growth Marketer, Marketing Strategist, ABM Marketer, +5

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I'm Daria Kholod, a senior B2B marketing leader based in Stockholm. I partner with regional sales and leadership teams to translate marketing activity into measurable pipeline impact across EMEA, focusing on GTM strategy, events and ABM, and scalable content initiatives. Over the past 7+ years, I’ve driven growth in SaaS, climate tech, market research, and industrial sectors by delivering revenue-focused demand programs, high-impact events, and global content engines. I thrive in cross-market execution, owning prioritisation, budgets, and ROI while collaborating closely with sales to accelerate pipeline and business outcomes.…I'm Daria Kholod, a senior B2B marketing leader based in Stockholm. I partner with regional sales and leadership teams to translate marketing activity into measurable pipeline impact across EMEA, focusing on GTM strategy, events and ABM, and scalable content initiatives. Over the past 7+ years, I’ve driven growth in SaaS, climate tech, market research, and industrial sectors by delivering revenue-focused demand programs, high-impact events, and global content engines. I thrive in cross-market execution, owning prioritisation, budgets, and ROI while collaborating closely with sales to accelerate pipeline and business outcomes.

Available to hire

I’m Daria Kholod, a senior B2B marketing leader based in Stockholm. I partner with regional sales and leadership teams to translate marketing activity into measurable pipeline impact across EMEA, focusing on GTM strategy, events and ABM, and scalable content initiatives.

Over the past 7+ years, I’ve driven growth in SaaS, climate tech, market research, and industrial sectors by delivering revenue-focused demand programs, high-impact events, and global content engines. I thrive in cross-market execution, owning prioritisation, budgets, and ROI while collaborating closely with sales to accelerate pipeline and business outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Swedish

Beginner

Dutch

Advanced

Italian

Advanced

Spanish; Castilian

Advanced

French

Beginner

Russian

Fluent

Work Experience

Senior B2B Event Marketing Consultant at Dynata

June 1, 2024 - November 1, 2025

Defined and executed the EMEA event marketing strategy aligned with regional sales priorities; partnered with EMEA sales leadership to activate events, webinars, and campaigns across full funnel; led Dynata’s participation in major industry conferences; managed the 2024–2025 EMEA events budget; delivered 8+ EMEA webinars on ON24; supported regional GTM initiatives with tailored campaigns and sales enablement assets.

B2B Marketer and Global Content Coordinator at Gradyent

January 1, 2023 - May 1, 2024

Primary EMEA point of contact coordinating agencies and vendors to ensure consistent execution; planned ABM-led demand programs across Nordics and DACH, including a flagship webinar with 300+ registrants, 42 MQLs, 25% MQL-to-SQL, and €250K influenced in pipeline; led regional campaign launches and partnerships; managed global content engine and blog localization in English and German.

Marketing & Communications Specialist EMEA at Ritchie Bros.

June 1, 2020 - December 1, 2022

Coordinated EMEA participation in Bauma and led a cross-department initiative spanning digital campaigns, content, PR, and on-site activation; delivered integrated event-led campaigns; organized and promoted EMEA webinars; coordinated PR campaigns; planned and executed 300+ digital content campaigns; led localization into seven European languages and supported social media growth.

Digital Marketing & Communications Manager at We Share Ventures

September 1, 2018 - June 1, 2020

Defined communications strategy balancing brand, community, and lead generation with limited resources; co-launched 10+ online/offline community events; built monthly newsletter with significant growth; advised impact startups on marketing strategy and growth.