user1401910
I’m a digital marketing professional with hands-on experience in performance-driven advertising, editing, and creative execution.
About
I’m a digital marketing professional with hands-on experience in performance-driven advertising, editing, and creative execution. Over the past two years, I’ve specialized in media buying, managing and optimizing paid campaigns across multiple verticals using data-driven testing methodologies.
I leverage Andrómeda-style optimization frameworks and Creative Segmentation to align messaging with audience intent, enabling predictable scaling and rapid creative iteration for sectors including healthcare, education, legal, and food & beverage across the US and LATAM.
- 2 years' experience
- Joined January 2026
Languages
- Spanish; CastilianFluent
- EnglishFluent
Industry experience
- Education
- Healthcare
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
More experts in Veracruz, Mexico
Work experience
Performed weekly and daily optimization cycles to improve CPC, CTR, CPA stability, conversion rate, and scaling efficiency. Executed Search Arbitrage campaigns, optimizing EPC, compliance alignment, and landing page-to-ad congruence. Wrote, edited, and adapted UGC scripts, headlines, angles, and ad variations aligned to platform rules and high-performance creative testing. Collaborated with internal teams to ensure messaging consistency, accurate campaign setup, and clear communication across project stakeholders.
Managed paid campaigns using Meta Ads and Google Ads across multiple niches, adjusting targeting, messaging, scaling, and creative strategy based on performance data. Implemented Andrómeda-based structures including audience tiering, dynamic testing cycles, and funnel-stage segmentation. Applied Creative Segmentation frameworks to align hooks, messaging, and creatives with behavioral signals and stage-based audience intent. Wrote, edited, and adapted UGC scripts, headlines, angles, and ad variations aligned to platform rules and high-performance creative testing. Collaborated with internal teams to ensure messaging consistency and accurate campaign setup.
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