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Hi, I’m Rezkyanto Pramardhika Akhbar, a results-driven digital marketing professional based in Bandung, Indonesia. I specialize in performance-based strategies across Google, Facebook, TikTok, and LinkedIn, designing cross-channel campaigns that align with client goals and deliver measurable ROI. I love turning data into actionable insights and collaborating with teams to optimize campaigns from inception to completion. With experience helping brands—from startups to agencies—I focus on audience segmentation, A/B testing, and continuous optimization. I’m passionate about learning new marketing tech, sharing knowledge with peers, and crafting engaging, results-oriented campaigns.…Hi, I’m Rezkyanto Pramardhika Akhbar, a results-driven digital marketing professional based in Bandung, Indonesia. I specialize in performance-based strategies across Google, Facebook, TikTok, and LinkedIn, designing cross-channel campaigns that align with client goals and deliver measurable ROI. I love turning data into actionable insights and collaborating with teams to optimize campaigns from inception to completion. With experience helping brands—from startups to agencies—I focus on audience segmentation, A/B testing, and continuous optimization. I’m passionate about learning new marketing tech, sharing knowledge with peers, and crafting engaging, results-oriented campaigns.

Rezkyanto Pramardhika Akhbar

Performance Marketer, Marketing Strategist, Growth Marketer, +2

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Hi, I’m Rezkyanto Pramardhika Akhbar, a results-driven digital marketing professional based in Bandung, Indonesia. I specialize in performance-based strategies across Google, Facebook, TikTok, and LinkedIn, designing cross-channel campaigns that align with client goals and deliver measurable ROI. I love turning data into actionable insights and collaborating with teams to optimize campaigns from inception to completion. With experience helping brands—from startups to agencies—I focus on audience segmentation, A/B testing, and continuous optimization. I’m passionate about learning new marketing tech, sharing knowledge with peers, and crafting engaging, results-oriented campaigns.…Hi, I’m Rezkyanto Pramardhika Akhbar, a results-driven digital marketing professional based in Bandung, Indonesia. I specialize in performance-based strategies across Google, Facebook, TikTok, and LinkedIn, designing cross-channel campaigns that align with client goals and deliver measurable ROI. I love turning data into actionable insights and collaborating with teams to optimize campaigns from inception to completion. With experience helping brands—from startups to agencies—I focus on audience segmentation, A/B testing, and continuous optimization. I’m passionate about learning new marketing tech, sharing knowledge with peers, and crafting engaging, results-oriented campaigns.

Available to hire

Hi, I’m Rezkyanto Pramardhika Akhbar, a results-driven digital marketing professional based in Bandung, Indonesia. I specialize in performance-based strategies across Google, Facebook, TikTok, and LinkedIn, designing cross-channel campaigns that align with client goals and deliver measurable ROI. I love turning data into actionable insights and collaborating with teams to optimize campaigns from inception to completion.

With experience helping brands—from startups to agencies—I focus on audience segmentation, A/B testing, and continuous optimization. I’m passionate about learning new marketing tech, sharing knowledge with peers, and crafting engaging, results-oriented campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Indonesian

Fluent

Work Experience

Performance Manager at Mierakigai

November 1, 2024 - Present

Designing performance-based digital marketing strategies to achieve clients’ business goals. Develop cross-channel campaigns (Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads, and others), optimize based on historical data and market trends, and manage campaigns end-to-end. Ensure campaigns meet target KPIs and ROI, conduct audience segmentation, analyze data for insights, run A/B tests, identify optimization opportunities (CPC, CPA, conversion rates), provide training to team members, and ensure compliance with data privacy policies and platform guidelines.

Digital Marketing Strategist (Performance Leader) at Hillir Digital

December 1, 2023 - November 1, 2024

Plan, implement, monitor and evaluate digital marketing strategies. Conduct market research, coordinate with advertising teams, supervise ongoing campaigns, analyze performance for compliance with targets, provide solution-oriented recommendations, support client training, and offer digital marketing consultations.

Digital Marketing Specialist (Performance Marketer) at MyFundAction Indonesia

December 1, 2021 - November 1, 2023

Plan and execute all digital marketing activities, including SEO/SEM, email, and display advertising. Continuously measure and optimize campaigns, set benchmarks, identify growth opportunities, report ROI/KPI performance, and collaborate on landing pages and user experience improvements.

Digital Marketing Specialist (Performance Marketer) at Skindyssa

September 1, 2023 - Present

Develop monthly marketing plans, create content planning for special campaigns, manage ads on Facebook and Instagram, and produce marketing reports to communicate results and insights.

Digital Marketing Specialist (Performance Marketer) at MEDIVIDI

February 1, 2023 - Present

Create monthly marketing plans, content planning for campaigns, manage ads on Facebook and Instagram, produce analytics and performance reports, and present results.

Digital Marketing Specialist (Performance Marketer) at GANESA KALPATARU SATYA

April 1, 2021 - November 1, 2021

Plan and execute digital marketing strategies, understand diverse social media communities, perform SWOT analysis, build partnerships, conduct marketing research, and oversee integrated marketing campaigns and applications.

Social Media Specialist at NCR SPORT

September 1, 2020 - March 1, 2021

Create monthly content timelines, craft Instagram captions, generate growth and sales reports, maintain blog and article content, design Instagram Stories/Feeds, schedule posts, and monitor Instagram insights and traffic reports.

Marketing Tour Division at DAGO WISATA INTERNATIONAL

September 1, 2020 - March 1, 2021

Create tour products, coordinate with vendors, blast WhatsApp messages to potential customers, sell products to target groups, provide monthly reporting, and occasionally serve as a tour leader for group tours.

Marketing Tour Division at ADVENTURE TRAVEL GROUP

May 1, 2017 - July 1, 2019

Create tour products, maintain website SEO, publish articles weekly, maintain vendor communications, blast WhatsApp messages to potential customers, drive sales, provide monthly reporting, and manage Google keyword strategies for blogs and site.