Social Media Manager and Content Creator with 4+ years of hands-on experience managing, growing, and
optimizing social media accounts for personal brands and small businesses. Proven ability to develop high
performing content strategies that drive audience growth, engagement, and brand visibility, including growing a
tiktok account to 21,000+ followers organically. Brings a structured, data-driven approach informed by an academic
background in Industrial Engineering, applying systems thinking, performance analysis, and continuous
optimization to digital platforms. Strong skills in content planning, trend analysis, visual storytelling, and audience
psychology.
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