Zineb Khdim

Developing and executing marketing strategies to meet business goals and ensure consistent brand messaging across all channels. Organizing events, including FHT and Equip Hotel, to drive engagement and brand awareness. Analyzing marketing metrics and CRM data to track and enhance customer interactions. Creating engaging content (blogs, social media, videos) for digital platforms. Monitoring SEO metrics and optimizing SEO strategies to improve rankings and visibility. Designing visual content (graphics, images, videos) to boost audience engagement and support marketing campaigns. Translating marketing material and content to ensure consistency and reach across international markets.

Managing existing client relationships through a consultative approach as a business partner, focusing on retention, upsell, and cross-sell opportunities, utilizing strong negotiation and communication skills. Preparing and implementing an account development plans for key accounts to maximize client engagement and growth. Collaborating with sales, marketing, partnerships, operations, and product teams to represent the voice of the customer. Building and maintaining strong, long-term relationships with customers. Providing excellent customer service by promptly addressing client inquiries and concerns via phone, email, or chat.

Preparing sales budgets and projections, while approving expenditure to maintain financial control. Implementing commercial strategies to enhance sales performance and market presence. Managing and developing a portfolio of over 100 companies, ensuring long-term relationships and growth. Identifying new business opportunities and qualifying 150 prospects per week to expand the sales pipeline. Tracking and analyzing sales statistics using key metrics to optimize sales strategies. Coordinating and overseeing event planning and implementation to boost brand awareness.