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Hi, I'm a freelance social media strategist and content creator with 4+ years in photography, UGC, and brand-focused content. I specialize in beauty, skincare, and lifestyle brands and excel at turning ideas into visually compelling short-form videos and organic campaigns that resonate with audiences on Instagram and TikTok. I love collaborating with brands and agencies to craft authentic narratives, manage influencer campaigns, and drive engagement through cohesive content concepts, direction, and storytelling across paid and organic channels. I'm proactive, adaptable, and data-driven, always blending aesthetic polish with practical performance.…Hi, I'm a freelance social media strategist and content creator with 4+ years in photography, UGC, and brand-focused content. I specialize in beauty, skincare, and lifestyle brands and excel at turning ideas into visually compelling short-form videos and organic campaigns that resonate with audiences on Instagram and TikTok. I love collaborating with brands and agencies to craft authentic narratives, manage influencer campaigns, and drive engagement through cohesive content concepts, direction, and storytelling across paid and organic channels. I'm proactive, adaptable, and data-driven, always blending aesthetic polish with practical performance.

Ulyana Pshyk

Content Creator, Social Media Manager, Influencer Marketing Manager, +2

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Hi, I'm a freelance social media strategist and content creator with 4+ years in photography, UGC, and brand-focused content. I specialize in beauty, skincare, and lifestyle brands and excel at turning ideas into visually compelling short-form videos and organic campaigns that resonate with audiences on Instagram and TikTok. I love collaborating with brands and agencies to craft authentic narratives, manage influencer campaigns, and drive engagement through cohesive content concepts, direction, and storytelling across paid and organic channels. I'm proactive, adaptable, and data-driven, always blending aesthetic polish with practical performance.…Hi, I'm a freelance social media strategist and content creator with 4+ years in photography, UGC, and brand-focused content. I specialize in beauty, skincare, and lifestyle brands and excel at turning ideas into visually compelling short-form videos and organic campaigns that resonate with audiences on Instagram and TikTok. I love collaborating with brands and agencies to craft authentic narratives, manage influencer campaigns, and drive engagement through cohesive content concepts, direction, and storytelling across paid and organic channels. I'm proactive, adaptable, and data-driven, always blending aesthetic polish with practical performance.

Available to hire

Hi, I’m a freelance social media strategist and content creator with 4+ years in photography, UGC, and brand-focused content. I specialize in beauty, skincare, and lifestyle brands and excel at turning ideas into visually compelling short-form videos and organic campaigns that resonate with audiences on Instagram and TikTok.

I love collaborating with brands and agencies to craft authentic narratives, manage influencer campaigns, and drive engagement through cohesive content concepts, direction, and storytelling across paid and organic channels. I’m proactive, adaptable, and data-driven, always blending aesthetic polish with practical performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Ukrainian

Advanced

French

Intermediate

Work Experience

Freelance Professional Photographer / Social Media Strategist at Freelance

January 1, 2020 - Present

Specialized in product, lifestyle, and branded photography for local businesses and online brands. Developed visual concepts aligned with brand identity and marketing goals. Delivered polished galleries for websites, social media, and campaigns. Built and managed multiple social media accounts with strong engagement rates, creating consistent, on-trend content focused on beauty, lifestyle, and everyday aesthetics. Analyzed content performance to refine posting strategy and improve reach. Experienced in creating content that feels organic while remaining brand-aligned. Proficient in short-form video creation (Reels, TikTok) and influencer campaigns, with experience in brand collaborations and campaigns. Tools include Adobe Lightroom, CapCut, Canva.