Hi, I’m Abhya Shekhar. I’m a Marketing Manager with 7+ years of experience in Brand Communication, Social Media Marketing, and Campaign Execution across diverse industries. I specialize in building integrated marketing strategies that connect brands with audiences, drive engagement, and deliver measurable results. I love continuous learning, creative experimentation, and delivering marketing solutions that drive tangible business outcomes. I work across activation planning, PR initiatives, influencer collaborations, content creation, copywriting, and analytics to optimize strategies and grow brands.

Abhya Shekhar

Hi, I’m Abhya Shekhar. I’m a Marketing Manager with 7+ years of experience in Brand Communication, Social Media Marketing, and Campaign Execution across diverse industries. I specialize in building integrated marketing strategies that connect brands with audiences, drive engagement, and deliver measurable results. I love continuous learning, creative experimentation, and delivering marketing solutions that drive tangible business outcomes. I work across activation planning, PR initiatives, influencer collaborations, content creation, copywriting, and analytics to optimize strategies and grow brands.

Available to hire

Hi, I’m Abhya Shekhar. I’m a Marketing Manager with 7+ years of experience in Brand Communication, Social Media Marketing, and Campaign Execution across diverse industries. I specialize in building integrated marketing strategies that connect brands with audiences, drive engagement, and deliver measurable results.

I love continuous learning, creative experimentation, and delivering marketing solutions that drive tangible business outcomes. I work across activation planning, PR initiatives, influencer collaborations, content creation, copywriting, and analytics to optimize strategies and grow brands.

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Language

English
Fluent

Work Experience

Marketing Execution, Analytics, Communications, and Social Media Marketing at Indian Motorcycle Riders Group (IMRG)
January 1, 2015 - December 1, 2018
Expanded IMRG membership, boosted brand awareness, launched campaigns, showcased rider stories, and drove engagement and event bookings.
Social Media Strategy, PR, Marketing Execution, and Events at We Hear Communications
January 1, 2018 - December 31, 2021
Led social media strategy and execution; enhanced audience engagement across platforms; supported PR and event campaigns.
Social Media Strategy, Analytics, and Communications at AD Global 360 – DISHA by IAF
January 1, 2023 - June 1, 2023
Implemented social media strategy and analytics for campaigns; managed content and collaborations.
Marketing Strategy, Events, Marketing Communication and Execution at Northstar and ADC (Project-Based)
January 1, 2024 - April 1, 2025
Led marketing strategy and event execution for project-based initiatives.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Retail, Education