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I'm Nick Tschida, a Senior SEO & Marketing Director with 8+ years of experience helping B2B software clients grow. I specialize in technical SEO, on-page and link-building strategies, and data-driven marketing across SEO, PPC, social, and content programs. I regularly partner with cross-functional teams and client stakeholders, translating analytics into actionable campaigns. I lead teams of six, manage multi-channel strategies, and prioritize ROI, client retention, and scalable processes. I also embrace AI tools to accelerate ideation and productivity, and I’m passionate about building trusted partnerships that drive measurable results.…I'm Nick Tschida, a Senior SEO & Marketing Director with 8+ years of experience helping B2B software clients grow. I specialize in technical SEO, on-page and link-building strategies, and data-driven marketing across SEO, PPC, social, and content programs. I regularly partner with cross-functional teams and client stakeholders, translating analytics into actionable campaigns. I lead teams of six, manage multi-channel strategies, and prioritize ROI, client retention, and scalable processes. I also embrace AI tools to accelerate ideation and productivity, and I’m passionate about building trusted partnerships that drive measurable results.

Nick Tschida

Marketing Strategist, Digital Marketer, SEO Expert, +2

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I'm Nick Tschida, a Senior SEO & Marketing Director with 8+ years of experience helping B2B software clients grow. I specialize in technical SEO, on-page and link-building strategies, and data-driven marketing across SEO, PPC, social, and content programs. I regularly partner with cross-functional teams and client stakeholders, translating analytics into actionable campaigns. I lead teams of six, manage multi-channel strategies, and prioritize ROI, client retention, and scalable processes. I also embrace AI tools to accelerate ideation and productivity, and I’m passionate about building trusted partnerships that drive measurable results.…I'm Nick Tschida, a Senior SEO & Marketing Director with 8+ years of experience helping B2B software clients grow. I specialize in technical SEO, on-page and link-building strategies, and data-driven marketing across SEO, PPC, social, and content programs. I regularly partner with cross-functional teams and client stakeholders, translating analytics into actionable campaigns. I lead teams of six, manage multi-channel strategies, and prioritize ROI, client retention, and scalable processes. I also embrace AI tools to accelerate ideation and productivity, and I’m passionate about building trusted partnerships that drive measurable results.

Available to hire

I’m Nick Tschida, a Senior SEO & Marketing Director with 8+ years of experience helping B2B software clients grow. I specialize in technical SEO, on-page and link-building strategies, and data-driven marketing across SEO, PPC, social, and content programs. I regularly partner with cross-functional teams and client stakeholders, translating analytics into actionable campaigns. I lead teams of six, manage multi-channel strategies, and prioritize ROI, client retention, and scalable processes. I also embrace AI tools to accelerate ideation and productivity, and I’m passionate about building trusted partnerships that drive measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

SEO & Marketing Director at Malloy Law Offices

November 1, 2023 - Present

Initially hired as SEO Director reporting to the Marketing Manager; promoted to lead the entire marketing department by March 2024, managing a team of six across key marketing functions (Marketing Manager, Social Media Coordinator, PPC Specialist, Video & Graphic Design Specialist, and English/Spanish SEO Specialists). Spearheaded integrated marketing strategies spanning SEO, PPC, social media, and content creation; drove consistent month-over-month growth in qualified leads and built trust with client stakeholders through proactive communications. Leveraged GA4, SEMrush, Ahrefs, Google Search Console, Screaming Frog, and Looker for advanced performance tracking, keyword optimization, and data-driven campaign adjustments. Managed budgets, defined performance KPIs, campaign pacing, and content strategy to deliver quantifiable ROI. Cultivated a culture of innovation, collaboration, and accountability, incorporating generative AI tools to streamline content ideation and productivity. Led

Web Data Analyst at Northwest Federal Credit Union

August 1, 2022 - November 1, 2023

Conducted website audits and enhanced organic performance through technical optimization, UX improvements, and content strategy alignment. Collaborated with IT and BI teams to develop real-time dashboards in Looker Data Studio and streamline marketing reporting processes using Data Studio, enhancing decision-making with advanced analytical skills.

Content Editor at Institute for Defense Analyses (Insight Global)

May 1, 2022 - July 1, 2022

Executed SEO-driven website updates, enhancing usability, accessibility, and organic reach using Sitecore CMS.

SEO Specialist at Malloy Law Offices

February 1, 2022 - May 1, 2022

Led technical SEO initiatives, including backlink acquisition, keyword strategy refinement, and site performance improvements focused on organic growth for a legal services client base.

Content Specialist (Contractor) at Capital One

July 1, 2021 - January 31, 2022

Supported SEO optimization projects, ensuring content strategies aligned with mobile-first indexing and search visibility priorities.