Hi there! I'm a results-driven Social Media Manager with 4+ years of experience in digital marketing, content creation, paid advertising, and analytics. I specialize in growing engagement, managing online communities, and executing strategic campaigns that boost brand visibility and drive conversions. I enjoy turning data into actionable insights and collaborating with teams to achieve marketing goals. I'm also a proven leader with experience managing stores and teams, and I thrive in remote settings where clear communication and accountability drive results. I'm excited to bring my multi-channel marketing know-how to remote social media or marketing support roles and help brands shine online.

Brooke Hopkins

Hi there! I'm a results-driven Social Media Manager with 4+ years of experience in digital marketing, content creation, paid advertising, and analytics. I specialize in growing engagement, managing online communities, and executing strategic campaigns that boost brand visibility and drive conversions. I enjoy turning data into actionable insights and collaborating with teams to achieve marketing goals. I'm also a proven leader with experience managing stores and teams, and I thrive in remote settings where clear communication and accountability drive results. I'm excited to bring my multi-channel marketing know-how to remote social media or marketing support roles and help brands shine online.

Available to hire

Hi there! I’m a results-driven Social Media Manager with 4+ years of experience in digital marketing, content creation, paid advertising, and analytics. I specialize in growing engagement, managing online communities, and executing strategic campaigns that boost brand visibility and drive conversions. I enjoy turning data into actionable insights and collaborating with teams to achieve marketing goals.

I’m also a proven leader with experience managing stores and teams, and I thrive in remote settings where clear communication and accountability drive results. I’m excited to bring my multi-channel marketing know-how to remote social media or marketing support roles and help brands shine online.

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Language

English
Fluent

Work Experience

Social Media Manager at Palm Beach Tan - TX
November 1, 2021 - March 1, 2024
Developed and implemented social media strategies to increase brand awareness and engagement across multiple platforms. Managed accounts with content creation, scheduling, and monitoring. Grew follower base through targeted campaigns and organic growth tactics. Analyzed analytics to optimize strategy. Engaged with followers and addressed comments/messages to foster positive customer relationships. Implemented influencer partnerships and leveraged paid ads to boost reach, engagement, and conversions. Managed online reputation by addressing concerns professionally. Identified target audience segments for effective content and advertising.
Store Manager at Palm Beach Tan
July 1, 2021 - January 1, 2024
Oversaw all store operations including sales, customer service, inventory management, and staff supervision. Drove sales growth, developed and executed marketing campaigns, and optimized product assortment. Managed and trained employees, created schedules, and monitored labor costs. Analyzed sales data to identify opportunities and ensured compliance with company policies and safety regulations. Led team meetings, fostered a positive work environment, and built strong relationships with key customers.
Physical Therapist/ Med Aid at Denton Sports
September 1, 2021 - October 1, 2022
Collaborated with healthcare team to review patient medication profiles and identify potential interactions. Assisted with wound care, catheter procedures, and medication administration under nurse supervision. Maintained a clean, safe environment; documented patient information in electronic health records; supported patients' emotional well-being and comfort.
Lifeguard at Morrill Public Pool
June 1, 2018 - August 1, 2021
Monitored pool area, performed water rescues, and administered first aid as needed. Conducted equipment inspections, maintained incident records, and provided exceptional customer service. Participated in ongoing training to stay current in CPR/AED techniques and safety protocols.
Daycare Helper at Morrill Daycare Center
August 1, 2020 - May 1, 2021
Developed and implemented age-appropriate lesson plans, facilitated learning through play, and maintained a safe, nurturing environment. Managed classroom dynamics with positive discipline, promoted hygiene habits, established daily routines, and supported children with special needs. Communicated with parents through newsletters and emails.
Accountant Assistant at WyoBraska R&R
June 1, 2016 - May 1, 2018
Maintained confidential files and records, prepared reports and presentations, and handled inquiries via phone and email. Coordinated events and vendor management, scheduled client appointments, and facilitated cross-department communication. Ensured data confidentiality and contributed to training and onboarding activities.
Social Media Manager at Palm Beach Tan
November 1, 2021 - March 1, 2024
Developed and executed multi-platform social media strategies increasing engagement and brand visibility. Created and scheduled content across Instagram, Facebook, and TikTok. Managed paid ad campaigns to boost reach and conversions. Analyzed performance metrics to optimize content strategy. Built influencer collaborations to expand brand reach. Maintained strong online community engagement and reputation management.

Education

Associates in Dermatology at Texas Woman's University
January 1, 2021 - December 31, 2023
High School Diploma at Morrill High School
May 1, 2020 - May 1, 2020

Qualifications

Driver's License
January 11, 2030 - January 10, 2026
CPR Certification
January 11, 2030 - January 10, 2026
Esthetician License
January 11, 2030 - January 10, 2026
Esthetician License
January 11, 2030 - March 7, 2026
CPR Certification
January 11, 2030 - March 7, 2026
Driver's License
January 11, 2030 - March 7, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Healthcare, Education