I'm Mai Le, a writer, editor, and content strategist with a focus on SEO and AI-driven growth marketing. I tell compelling stories for SaaS, ecommerce, and media brands, building editorial systems that scale and drive measurable results. I love partnering with product, design, and marketing teams to craft content that resonates with audiences and improves search visibility. Over the past decade, I've led editorial and content programs across agencies and in-house teams, honing skills in content strategy, SEO, and content operations. I'm motivated by data, collaboration, and accelerating editorial processes with AI-enabled workflows to deliver high-quality content faster and more consistently.

Mai Le

I'm Mai Le, a writer, editor, and content strategist with a focus on SEO and AI-driven growth marketing. I tell compelling stories for SaaS, ecommerce, and media brands, building editorial systems that scale and drive measurable results. I love partnering with product, design, and marketing teams to craft content that resonates with audiences and improves search visibility. Over the past decade, I've led editorial and content programs across agencies and in-house teams, honing skills in content strategy, SEO, and content operations. I'm motivated by data, collaboration, and accelerating editorial processes with AI-enabled workflows to deliver high-quality content faster and more consistently.

Available to hire

I’m Mai Le, a writer, editor, and content strategist with a focus on SEO and AI-driven growth marketing. I tell compelling stories for SaaS, ecommerce, and media brands, building editorial systems that scale and drive measurable results. I love partnering with product, design, and marketing teams to craft content that resonates with audiences and improves search visibility.

Over the past decade, I’ve led editorial and content programs across agencies and in-house teams, honing skills in content strategy, SEO, and content operations. I’m motivated by data, collaboration, and accelerating editorial processes with AI-enabled workflows to deliver high-quality content faster and more consistently.

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Language

English
Fluent
Japanese
Intermediate

Work Experience

Lead Editor and Content Engineer, SEO + GEO Growth Marketing at Shopify
January 1, 2022 - December 31, 2025
Lead content strategy, editorial operations, and SEO editing for Shopify's flagship product storytelling and enterprise blogs; partnered with content marketing, SEO and GEO growth, brand, communications, and web teams.
Content Strategist / Editor at Shopify
January 1, 2018 - December 31, 2022
Drove editorial strategy and operations for Shopify’s flagship product blog; co-authored WordPress CEO content for WP VIP blog rollout; contributed to enterprise blog initiatives and internal style guidelines.
Content Strategist, Producer, and Photographer at Meltwater
January 1, 2016 - January 1, 2018
Produced client and prospect newsletters; optimized writing and editing processes via AB testing; collaborated with design and internal stakeholders; grew lead generation metrics.
Content Editor / UI/UX Magazine Editor at Boxes & Arrows
January 1, 2008 - December 31, 2012
Managed forums and comments, QA and customer service for UI/UX industry magazine; enforced style guides; hand-coded HTML articles; overall site and editorial operations.
Freelance Writer / Content Producer at Fashionist (SF)
January 1, 2011 - December 31, 2019
Umbrella freelance projects for live radio, blog writing, and product storytelling; led content calendars and contributor coordination; aligned with HQ initiatives.

Education

BS Economics at University of California, Santa Cruz
January 11, 2030 - January 10, 2026
BA Psychology at University of California, Santa Cruz
January 11, 2030 - January 10, 2026
Peace Studies - Education Abroad Program at Meiji Gakuin University
January 11, 2030 - January 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Retail