Sabina Kühne
I'm a passionate Senior Web Analyst with a demonstrated history of working in market-leading multinational companies.
About
I’m a passionate Senior Web Analyst with a demonstrated history of working in market-leading multinational companies. I specialize in Web Analytics and have deep knowledge of analyzing marketing channels such as SEO, SEA, Email, SMM, and Affiliates, as well as website and mobile apps.
My proactive approach and use of preventive and predictive analytics help identify issues and uncover growth opportunities for business development, and I consistently aim to increase sales.
- 9 years' experience
- Joined January 2026
Industry experience
- Software & Internet
- Financial Services
- Professional Services
Work experience· 4 roles
Implemented new user journeys in the Mobile App and developed hypotheses based on user journeys data. Proposed conversion-optimized experiences focused on generating online account openings. Conducted primary research to understand user needs and decision-making processes using qualitative and quantitative data.
Built an omni-channel tracking system and renewed all marketing channel processing rules for local markets in Adobe Analytics. Administered AA and coordinated with AA Client Care (Ireland/US). Prepared executive presentations and recommended data-driven optimization solutions.
Orchestrated all Adobe Analytics tools (Workspace, report suite management, classification rule builder, anomaly detection, report builder). Analyzed conversion funnels, campaigns, traffic channels, website content, design and products; designed and analyzed A/B/C testing. Conducted seasonal demand analysis using web data.
Education
Hire Sabina Kühne today
Post a job and invite Sabina, or contact them directly. No hidden commission.