Over 15 years of experience in creative direction, brand strategy, and footwear/apparel collaboration, I lead with design excellence and cross-functional teamwork. I thrive on turning bold ideas into compelling products and experiences, delivering impactful launches and enduring brand narratives through design leadership and collaborative partnerships.

Gemo Wong

Over 15 years of experience in creative direction, brand strategy, and footwear/apparel collaboration, I lead with design excellence and cross-functional teamwork. I thrive on turning bold ideas into compelling products and experiences, delivering impactful launches and enduring brand narratives through design leadership and collaborative partnerships.

Available to hire

Over 15 years of experience in creative direction, brand strategy, and footwear/apparel collaboration, I lead with design excellence and cross-functional teamwork.
I thrive on turning bold ideas into compelling products and experiences, delivering impactful launches and enduring brand narratives through design leadership and collaborative partnerships.

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Language

English
Fluent

Work Experience

Senior Design Director, Special Projects at Nike (Brand Jordan)
June 1, 2004 - October 1, 2020
Revitalized footwear and apparel quick strike/NRG business; contributed $50M in revenue growth to the $3.6B business; owned design, market trends, and team creative direction; managed contract negotiations, marketing/storytelling enablement, marketplace oversight and inventory management.
Sportswear Design Director, Special Projects & Elements at Nike
May 1, 2011 - February 28, 2013
Changed team thinking by implementing a consumer-first approach and encouraging 3rd party collaborations; helped advance and build value across Nike franchises.
Sportswear Design Director for Icons Footwear at Nike
January 1, 2009 - May 1, 2011
Drove design direction on 4 beloved footwear models: Air Force 1, Blazer, Cortez, and Dunk, using a storytelling mindset to drive brand longevity and visibility.
Senior Designer, Nike Sportswear at Nike
April 1, 2008 - January 31, 2009
Drove creative direction through a major business structure reorganization and collaborated on a new football-inspired collection fusing NFL elements with updated, youthful, unexpected direction.
Design Director, Urban Apparel at Nike
August 1, 2006 - April 30, 2008
Shifted brand narrative to target a specific consumer; established a strong position in the streetwear market; created groundbreaking product and brand concepts in youth and graphics, updating and retooling products to connect with a youthful consumer.
Interim Creative Director at Nike
January 20, 2025 - Present
Interim Creative Director Contractor; re-imagining and leading the brand across design, product, sales, marketing, and collaborations.
Advisory Board at Nashville Stars Baseball Club
January 20, 2024 - Present
Advising on all creative aspects of the club including collaborations and merchandise development, and brand storytelling.
Founder at HAVEN Apparel Inc.
January 20, 2024 - Present
Founded HAVEN, a men's lifestyle clothing brand and retailer based in Beaverton; dedicated to craft, innovation, and purposeful design.
Head of Special Projects at Aritzia / Reigning Champ
September 1, 2020 - November 1, 2023
Developed and executed a revitalization of the brand playbook for SP/SU 24, enabling a clear POV and cohesive cross-functional collaboration; led seasonally focused creative outreach and impact.
Creative Director at Volley Club
June 1, 2021 - Present
Inspired by the lifestyle and culture of tennis; led apparel and accessory collection creation and brand storytelling.
Creative Apparel Consultant at Cactus Jack LLC
December 1, 2020 - Present
Advised and led internal teams on product partnerships between Dior, Nike, and Audemars Piguet, leading to successful launches; directed outreach and collaboration strategy.

Education

Bachelor of Fine Arts (BFA) in Fashion/Apparel Design at School of the Art Institute of Chicago
January 11, 2030 - January 10, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Professional Services, Media & Entertainment, Other