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Tamara Rigters

Available to hire

Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets.

About

Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance.

I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.

  • 4 years' experience
  • Joined January 2026

Languages

  • DutchFluent
  • EnglishAdvanced

Industry experience

  • Software & Internet
  • Professional Services
  • Retail
  • Media & Entertainment
  • Education

Work experience· 5 roles

SEO Specialist · GAA AgencyMay 2025 – Present · 1 yr 7 mos

Conducted in-depth keyword research, on-page optimization (meta titles, meta descriptions, H1s, URLs), improved internal linking and site architecture, and tracked SEO performance across NL and Belgian markets. Collaborated with country managers to align SEO initiatives with broader business goals and delivered biweekly and monthly performance reports.

Account Manager · Secret SalesMar 2024 – May 2025 · 1 yr 3 mos

First point of contact for 64 sellers; offered solutions and technical support regarding product data. Managed product content workflows using Mirako (Miraki), ensuring timely reviews and approvals. Maintained product data and attributes in Akeneo and Retrofit. Collaborated cross-functionally to align website content with new products and campaigns. Managed escalated support tickets end-to-end, coordinating with logistics, customer service and trade teams to ensure timely resolution and clear client communication.

Digital Asset Manager · ICPJan 2023 – Mar 2024 · 1 yr 3 mos

Migrated digital assets into the Censhare DAM system; normalized metadata and taxonomy for enhanced asset searchability. Supported teams in asset retrieval and usage, ensuring consistent tagging and version control. Acted as the central point of contact between creative, marketing, and technical teams for asset management needs and processes. Maintained DAM systems and troubleshooted issues to ensure optimal performance.

Dutch E-commerce Executive · Dr. MartensDec 2021 – May 2022 · 6 mos
Dutch Copywriter · Tech Né AgencyJan 2017 – Jul 2017 · 7 mos

Education

Bachelor of Business Administration · Amsterdam School of International Business2014 – 2018

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