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Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance. I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.…Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance. I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.

Tamara Rigters

SEO Expert, Content Creator, Content Designer, +2

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Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance. I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.…Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance. I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.

Available to hire

Hi, I’m Tamara, a results-driven SEO and digital asset management professional with a passion for creating seamless digital experiences across markets. I specialize in building scalable DAM systems, optimizing on-page elements, and collaborating across creative, marketing, and technical teams to drive visibility and performance.

I love turning messy data into actionable insights, localizing content for Dutch and Belgian audiences, and shaping content strategies that support business goals. When I’m not optimizing sites, I enjoy exploring new markets and crafting user-centric digital experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Dutch

Fluent

English

Advanced

Work Experience

SEO Specialist at GAA Agency

May 1, 2025 - Present

Conducted in-depth keyword research, on-page optimization (meta titles, meta descriptions, H1s, URLs), improved internal linking and site architecture, and tracked SEO performance across NL and Belgian markets. Collaborated with country managers to align SEO initiatives with broader business goals and delivered biweekly and monthly performance reports.

Digital Asset Manager at ICP

January 1, 2023 - March 24, 2024

Migrated digital assets into the Censhare DAM system; normalized metadata and taxonomy for enhanced asset searchability. Supported teams in asset retrieval and usage, ensuring consistent tagging and version control. Acted as the central point of contact between creative, marketing, and technical teams for asset management needs and processes. Maintained DAM systems and troubleshooted issues to ensure optimal performance.

Account Manager at Secret Sales

March 1, 2024 - May 1, 2025

First point of contact for 64 sellers; offered solutions and technical support regarding product data. Managed product content workflows using Mirako (Miraki), ensuring timely reviews and approvals. Maintained product data and attributes in Akeneo and Retrofit. Collaborated cross-functionally to align website content with new products and campaigns. Managed escalated support tickets end-to-end, coordinating with logistics, customer service and trade teams to ensure timely resolution and clear client communication.

Dutch E-commerce Executive at Dr. Martens

December 1, 2021 - May 31, 2022

Coordinated with marketing teams to align email marketing and SEO with e-commerce objectives. Localised Dutch content and marketing materials for the Dutch market. Identified keywords/phrases to retain in English. Optimised product listings and inventory management to maximise conversion rate.

Dutch Copywriter at Tech Né Agency

January 1, 2017 - July 1, 2017

Created Dutch copy for campaigns and product pages; collaborated with creative and marketing teams to align messaging across channels.