I'm a results-driven Digital Marketing Specialist with an MSc in AI & Digital Technology Management and 3+ years of hands-on experience in performance marketing, data analytics, and multi-channel campaign optimization. I specialize in Google Ads and Meta advertising, delivering measurable business outcomes through strategic optimization and data-driven decision-making. Based in Lyon, France, I have led campaigns across e-commerce, lead generation, and email marketing, turning insights into action to boost engagement and ROI. I enjoy experimenting with GA4, HubSpot, and other tools to stay ahead of trends and drive meaningful results.

Venkata Surya

I'm a results-driven Digital Marketing Specialist with an MSc in AI & Digital Technology Management and 3+ years of hands-on experience in performance marketing, data analytics, and multi-channel campaign optimization. I specialize in Google Ads and Meta advertising, delivering measurable business outcomes through strategic optimization and data-driven decision-making. Based in Lyon, France, I have led campaigns across e-commerce, lead generation, and email marketing, turning insights into action to boost engagement and ROI. I enjoy experimenting with GA4, HubSpot, and other tools to stay ahead of trends and drive meaningful results.

Available to hire

I’m a results-driven Digital Marketing Specialist with an MSc in AI & Digital Technology Management and 3+ years of hands-on experience in performance marketing, data analytics, and multi-channel campaign optimization. I specialize in Google Ads and Meta advertising, delivering measurable business outcomes through strategic optimization and data-driven decision-making.

Based in Lyon, France, I have led campaigns across e-commerce, lead generation, and email marketing, turning insights into action to boost engagement and ROI. I enjoy experimenting with GA4, HubSpot, and other tools to stay ahead of trends and drive meaningful results.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Beginner
Telugu
Fluent
Hindi
Fluent

Work Experience

Digital Marketing Assistant at Eject Solutions
April 1, 2020 - April 1, 2023
Optimized Google and Meta campaigns reducing CPC by 15% and increasing CTR to 2.5% while managing $180K+ annual ad spend. Managed audience segmentation and creative A/B testing across 8+ active campaigns; improved conversion rate by 12%. Designed multi-channel social media strategy increasing engagement by 30% while reducing CPM by 20% through GA4 audience insights. Led email marketing optimization in HubSpot achieving 28% open rate and 5% CTR through A/B testing and segmentation. Generated monthly performance dashboards tracking 20+ KPIs and delivered actionable optimization recommendations to stakeholders.
Automobile Reseller (Self-Employed) at Self-Employed
April 1, 2018 - February 1, 2020
Built automotive e-commerce presence generating 40% customer growth through referral initiatives. Optimized online listings (Autotrade, OLX, local platforms); boosted lead generation by 15% and doubled listing visibility with keyword and content refinements. Developed retention strategy achieving 35% repeat purchase rate through relationship-based selling.
Automobile Reseller at Self-Employed
April 1, 2018 - February 1, 2020
Built an automotive e-commerce presence, driving 40% customer growth through referral initiatives. Optimized online listings across platforms (Autotrade, OLX) to boost lead generation by 15% and doubled listing visibility through keyword/content refinements. Developed a retention strategy achieving a 35% repeat purchase rate via relationship-based selling.

Education

MSc - AI & Digital Technology Management at Burgundy School of Business, Lyon, France
January 11, 2030 - April 1, 2025
Master 1 – Business Management at Burgundy School of Business, Dijon, France
January 11, 2030 - April 1, 2024
Bachelor's of Computer Science at Adikavi Nannaya University, Kovvur, India
January 11, 2030 - June 1, 2018
MSc - AI & Digital Technology Management at Burgundy School of Business, Lyon, France
January 11, 2030 - April 1, 2025
Master 1 – Business Management at Burgundy School of Business, Dijon, France
January 11, 2030 - April 1, 2024
Bachelor's of Computer Science at Adikavi Nannaya University, Kovvur, India
January 11, 2030 - June 1, 2018

Qualifications

Google Ads Search Certification
January 11, 2030 - November 1, 2025
Google Ads Display Certification
January 11, 2030 - November 1, 2025
AI-Powered Shopping Ads Certification
January 11, 2030 - October 1, 2025
HubSpot Email Marketing Certification
January 11, 2030 - November 1, 2025
Google Ads Search Certification
November 1, 2025 - January 12, 2026
Google Ads Display Certification
November 1, 2025 - January 12, 2026
AI-Powered Shopping Ads Certification
October 1, 2025 - January 12, 2026
HubSpot Email Marketing Certification
November 1, 2025 - January 12, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Education