Feifei Gao

Available to hire

Skills

Experience Level

Language

English
Fluent
Chinese
Intermediate

Work Experience

Senior Graphic Designer / Art Director at Shiseido
January 1, 2021 - January 1, 2025
Develop comprehensive design solutions for paid media digital marketing campaigns. Create user-generated content to enhance social media presence, storyboard motion graphics, and design props for product video shoots. Craft high-performing emails with optimal CTR and CTOR to sustain customer engagement and retention. Oversee the product launch in China; implement innovative PDP asset strategies on TMall and Sephora China to position Shiseido as a leading beauty brand and challenge industry standards. Create a unique brand identity and systems for the 2024 company retreat, coordinating concept development through print production for an audience of 130 guests from nationwide in Arizona.
Art Director at Drunk Elephant
January 1, 2020 - January 1, 2021
Art direction and design solutions across multiple platforms, collaborating with product leads and cross-functional teams to promote businesses and sales. Develop marketing strategies across channels, forge partnerships with KOLs to bolster brand awareness, and drive sales.

Education

BA at Art Center College of Design
January 1, 2011 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services

Skills

Experience Level