Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Stella Dervicani, a data-driven digital marketing professional based in Luxembourg. I specialize in crafting high-volume paid campaigns across Meta, Google, TikTok, and native channels for e-commerce brands, with a strong focus on ROAS, funnel optimization, and scalable growth. I thrive on turning data into actionable insights and collaborating with cross-functional teams to hit business goals. I'm passionate about exploring new markets and media channels, continuously optimizing budgets, and sharing clear, bite-sized reports that help brands grow. When I'm not optimizing campaigns, I enjoy learning about cultures, languages, and the latest digital marketing trends to stay ahead of the curve.…I'm Stella Dervicani, a data-driven digital marketing professional based in Luxembourg. I specialize in crafting high-volume paid campaigns across Meta, Google, TikTok, and native channels for e-commerce brands, with a strong focus on ROAS, funnel optimization, and scalable growth. I thrive on turning data into actionable insights and collaborating with cross-functional teams to hit business goals. I'm passionate about exploring new markets and media channels, continuously optimizing budgets, and sharing clear, bite-sized reports that help brands grow. When I'm not optimizing campaigns, I enjoy learning about cultures, languages, and the latest digital marketing trends to stay ahead of the curve.

Stella Dervicani

Digital Marketer, Growth Marketer, Marketing Strategist, +2





I'm Stella Dervicani, a data-driven digital marketing professional based in Luxembourg. I specialize in crafting high-volume paid campaigns across Meta, Google, TikTok, and native channels for e-commerce brands, with a strong focus on ROAS, funnel optimization, and scalable growth. I thrive on turning data into actionable insights and collaborating with cross-functional teams to hit business goals. I'm passionate about exploring new markets and media channels, continuously optimizing budgets, and sharing clear, bite-sized reports that help brands grow. When I'm not optimizing campaigns, I enjoy learning about cultures, languages, and the latest digital marketing trends to stay ahead of the curve.…I'm Stella Dervicani, a data-driven digital marketing professional based in Luxembourg. I specialize in crafting high-volume paid campaigns across Meta, Google, TikTok, and native channels for e-commerce brands, with a strong focus on ROAS, funnel optimization, and scalable growth. I thrive on turning data into actionable insights and collaborating with cross-functional teams to hit business goals. I'm passionate about exploring new markets and media channels, continuously optimizing budgets, and sharing clear, bite-sized reports that help brands grow. When I'm not optimizing campaigns, I enjoy learning about cultures, languages, and the latest digital marketing trends to stay ahead of the curve.

Available to hire

I’m Stella Dervicani, a data-driven digital marketing professional based in Luxembourg. I specialize in crafting high-volume paid campaigns across Meta, Google, TikTok, and native channels for e-commerce brands, with a strong focus on ROAS, funnel optimization, and scalable growth. I thrive on turning data into actionable insights and collaborating with cross-functional teams to hit business goals.

I’m passionate about exploring new markets and media channels, continuously optimizing budgets, and sharing clear, bite-sized reports that help brands grow. When I’m not optimizing campaigns, I enjoy learning about cultures, languages, and the latest digital marketing trends to stay ahead of the curve.

Skills

Google Ads

Data Visualization

Experience Level

Google Ads

Expert

Intermediate

Data Visualization

Intermediate

Language

Italian

Fluent

English

Advanced

Albanian

Advanced

Chinese

Intermediate

Work Experience

Junior Media Buyer (PPC and Paid Social) at Byborg Enterprises

October 20, 2024 - Present

Launched, managed, and optimized high-volume paid campaigns across Meta, Google Ads, Microsoft Ads, TikTok, LinkedIn, Pinterest, and Snapchat for e-commerce brands. Set up and structured campaigns, ad sets, and creatives; managed audiences, budgets, placements, and bidding strategies. Monitored KPIs including CPL, CPA, CTR, CPC, and conversion rate to guide optimization decisions. Created weekly and monthly reports to track funnel performance and guide scaling decisions.

Performance Marketing Specialist at Intraprendenza Srl

October 20, 2022 - Present

Led performance-driven lead-generation campaigns across paid and native channels. Managed and optimized a $300K budget, reallocating spend based on KPIs. Monitored campaign performance daily to identify delivery issues, audience fatigue, and scaling opportunities. Conducted market research to identify target audiences and media channels that reach them effectively.

Marketing Intern at Intraprendenza Srl

May 20, 2022 - Present

Supported marketing initiatives, assisted with campaign setup and reporting, and contributed to data-driven optimization efforts.