Dynamic Creative Director with over 15 years of diverse experience in creative team leadership, brand management, and creative operations. I’m a life-long learner, always building skills in brand DNA development, visual storytelling, web design, and app UI/UX for both consumer-facing and B2B brands. I’m at home in enterprise environments but bring the energy of a scrappy entrepreneur, comfortable changing hats without missing a beat. Whether I’m a strategist, planner, producer, or analyst, I help businesses grow and thrive creatively.

Julie Bonaduce

Dynamic Creative Director with over 15 years of diverse experience in creative team leadership, brand management, and creative operations. I’m a life-long learner, always building skills in brand DNA development, visual storytelling, web design, and app UI/UX for both consumer-facing and B2B brands. I’m at home in enterprise environments but bring the energy of a scrappy entrepreneur, comfortable changing hats without missing a beat. Whether I’m a strategist, planner, producer, or analyst, I help businesses grow and thrive creatively.

Available to hire

Dynamic Creative Director with over 15 years of diverse experience in creative team leadership, brand management, and creative operations. I’m a life-long learner, always building skills in brand DNA development, visual storytelling, web design, and app UI/UX for both consumer-facing and B2B brands.

I’m at home in enterprise environments but bring the energy of a scrappy entrepreneur, comfortable changing hats without missing a beat. Whether I’m a strategist, planner, producer, or analyst, I help businesses grow and thrive creatively.

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Language

English
Advanced

Work Experience

Creative Director & Brand Manager at keenwerks
August 1, 2024 - Present
Leading a small brand strategy and content marketing consultancy for Financial, Healthcare, and B2B SaaS clients. Advising on AI-tool adoption while preserving key customer relationships. Created a durable client-success model built on comprehensive documentation of recommendations, implemented programs, and training materials for new systems or services.
Creative Director at Knowfully Learning Group
September 1, 2021 - July 1, 2024
Managed a multidisciplinary team of designers, video producers, and content creators to support corporate branding, messaging, and communications across 12 learning products with multiple sub-brands. Led 3 major website redesigns and contributed to 7 additional redesigns, enhancing learning platform UI/UX. Integrated 4 disparate PM tools into Jira, creating custom briefs, workflows, and reports.
Creative Marketing Director at AAA Oregon/Idaho
August 1, 2017 - September 1, 2021
Oversaw print, digital, and OOH advertising for a multi-location club, including a monthly membership magazine and travel catalog, plus quarterly TV and radio spots and photo/video shoots. Designed and built the organization’s first intranet using Divi Builder on WordPress. Branded and launched an annual Travel Showcase event, turning it into a significant profit center.
Sr Creative at Aequitas Capital
March 1, 2013 - February 1, 2016
Helped establish a full-service Marketing/Creative Services department with a $2M annual budget. Recruited and mentored creative staff while selecting marketing tools and SFDC integration. Led company-wide brand training and created Aequitas University as a prototype for in-house training.
Creative marketing & Brand at NAVEX Global
April 1, 2008 - May 1, 2012
Directed all marketing creative for print and digital, collaborating with development teams on two complete UI/UX overhauls and managing agency relationships supporting both creative and MarTech. Led a merger-driven rebrand of five companies, consolidating assets and refreshing the website, client communications, and environmental branding. Designed and rolled out a brand asset management tool with white-label CDN and metrics tracking.
Founder/Creative Director at alcheme creative
January 1, 2000 - January 1, 2010
Built and led a marketing and creative services agency with B2B experience across technology, healthcare, finance, and sports entertainment. As Executive Creative Director, defined brand strategy, managed a team of 30 freelancers, and forged five web development/marketing technology partnerships. Achieved profitability by year 3 with ~30% annual growth and peak revenue of $2.3M.

Education

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Qualifications

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Industry Experience

Professional Services, Media & Entertainment, Financial Services, Healthcare, Software & Internet, Education