Vidisha Trivedi

Website and CRM Officer at American Chamber of Commerce in Australia (AmCham Australia, Sydney)

Lead end-to-end management of AmCham’s primary website and Asia-Pacific subdomains, ensuring content accuracy, accessibility, UX consistency, brand alignment, and high-performance digital delivery across all business units. Designed and developed event pages for Gala & Business Awards, and a custom Gala seating web app to help attendees locate tables and companions. Administered iMIS CRM, served as sole CRM contact for Finance, Events, and Membership, created reports, dashboards, and automated workflows, managed registrations and payments, analysed membership analytics, coordinated internal/external stakeholders, produced collateral, optimized SEO, and led CRM workflows and staff training.

Digital Marketing & Web Experience Coordinator at Bovara Pvt Ltd (Sydney)

Led SEO efforts, developed and executed digital marketing campaigns, implemented on-page and off-page SEO, created technology-focused content, monitored site performance with GA, created Google Tag Manager triggers, managed display signage content, curated social media presence, built strategies to boost brand visibility, generated reports, and analysed performance. Implemented automation workflows in Pipedrive, integrated Pipedrive with third-party apps, performed data migrations/cleanup, and designed/developed a website for PARKVOLT (EV charging). Liaised with media, managed vendor relationships and promotional merchandise.

Digital Marketer & Web Platform Specialist - Contractor at Contractor

Designed and launched 30+ responsive websites focusing on UX, SEO, and accessibility; implemented optimized checkout pages increasing user clicks and conversions. Managed hosting, CMS setup, and optimization; crafted marketing strategies including PPC/SEO, online display, and social media; optimized AdWords campaigns to reduce costs and improve ROI; conducted market research; managed Google Search campaigns; executed social media ads; built persuasive landing pages and improved conversions.

Events Manager at New Stories Entertainment & Productions

Coordinated event logistics including venue, catering, displays, AV, transport, and staffing; managed budgets and vendor relationships; consulted with clients to tailor event drafts; ensured regulatory compliance and participant satisfaction; delegated tasks to 10+ subcontractors; developed marketing strategies to ensure profitability; maintained a comprehensive industry contacts database.

Digital Marketing and Web Manager at New Stories Entertainment & Productions

Built and maintained company website, led SEO/UX improvements and digital branding, produced storytelling content and event showcases, collaborated with developers for online campaigns, implemented analytics/tracking, maintained social media presence, led creative PR/communications initiatives, and optimized paid search budgets while maintaining effectiveness.