I'm Ranella Ferrer, an independent and hardworking professional with over ten years of experience delivering excellent customer service. I thrive in fast-paced environments and excel at coordinating teams, training staff, and driving customer-focused activations. Fluent in English and Tagalog, I have led brand ambassador teams at major events (CES, VidCon, and more), managed inventory and reporting, and partnered with corporate teams to ensure compliant, results-driven activations.

Ranella Ferrer

I'm Ranella Ferrer, an independent and hardworking professional with over ten years of experience delivering excellent customer service. I thrive in fast-paced environments and excel at coordinating teams, training staff, and driving customer-focused activations. Fluent in English and Tagalog, I have led brand ambassador teams at major events (CES, VidCon, and more), managed inventory and reporting, and partnered with corporate teams to ensure compliant, results-driven activations.

Available to hire

I’m Ranella Ferrer, an independent and hardworking professional with over ten years of experience delivering excellent customer service. I thrive in fast-paced environments and excel at coordinating teams, training staff, and driving customer-focused activations.

Fluent in English and Tagalog, I have led brand ambassador teams at major events (CES, VidCon, and more), managed inventory and reporting, and partnered with corporate teams to ensure compliant, results-driven activations.

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Language

English
Fluent
Tagalog
Fluent

Work Experience

Team Lead – Essentia & San Pellegrino Brand Activations at Essentia & San Pellegrino
March 1, 2023 - March 1, 2025
Supervised a team of brand ambassadors at high-traffic markets and events; trained new hires on product knowledge and brand voice; collected and submitted daily/weekly performance reports; maintained spreadsheets on team activity and consumer interactions; oversaw inventory and event prep; evaluated activation effectiveness; coordinated with corporate partners to ensure smooth execution.
Lead Representative – CES Convention (Oculus) at CES Convention – Oculus
January 1, 2020 - December 31, 2020
Represented Oculus at CES; led activation efforts, facilitated partner communications, and supported on-site brand messaging.
Staff Training & Inventory – Samsung at Samsung
January 1, 2019 - December 31, 2019
Attended 4-day training, assisted manager with inventory, trained staff on Samsung products, organized team schedule and daily sales results, provided excellent service to customers.
Brand Ambassador Team Lead – Blackberry Tour at Blackberry Tour
January 1, 2018 - December 31, 2018
Assisted in managing 8 Brand Ambassadors; scheduled in-store demos; trained staff on selling key points.
Event Staff – KIA 2014 VidCon at KIA VidCon 2014
January 1, 2014 - December 31, 2014
Led event staffing for VidCon in Anaheim; supported on-site activation.
Data Specialist – GTA Travelport at GTA Travelport
January 1, 2012 - February 1, 2013
Compiled, sorted and verified data; entered data; maintained logs; resolved data entry errors.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Retail, Professional Services