E-commerce website management through Shopify; oversee market research to identify trends, customer needs, and competitor strategies; lead link-building strategy; created SEO-optimized listings; analyzed Google Analytics reports for marketing optimization; managed full e-commerce operations (order fulfillment, inventory); supervised competitor research to improve digital campaigns.

Operations Manager at Web Strategy

January 1, 2017 - January 1, 2019

Managed a Japanese e-commerce process as outsourced vendor; communicated with vendors for new dealership; category approval for brands to list on various portals; analyzed website performance; operations for marketplaces including product listing, pricing, stock updating, order management, order processing, and returns processing.

SEO Specialist (Freelancer) at Self-Employed / Freelance

January 1, 2024 - Present

Provided freelance SEO services for e-commerce projects; performed keyword research; created optimized product listings and titles; improved organic rankings and traffic; collaborated on content strategy and site performance analysis.

Executive at Excel Residential Inc.

January 1, 2020 - December 31, 2021

E-commerce website management through Shopify. Oversaw market research to identify emerging trends, customer needs, and competitor strategies. Led link-building strategy, increasing referral traffic by 30%. Created SEO-optimized listings with most searched keywords. Worked on Google Analytics to generate reports for the marketing team.

SEO Specialist (Freelance) at Pete Organic

January 1, 2024 - Present

Oversee SEO activities and keyword research; develop and execute on-page SEO strategies; manage product listings and vendor communications; implement link-building initiatives to drive organic traffic; optimize product descriptions and monitor performance using analytics.