Hi, I'm Mary Safaryan, an SEO Specialist based in Yerevan, Armenia. I help businesses boost organic traffic by conducting technical and content audits, implementing on-page and off-page SEO strategies, and creating data-driven content briefs that align with international markets. I excel at analyzing data to identify patterns, reporting insights for ongoing development, and collaborating with cross-functional teams to adapt strategies to evolving industry landscapes. I'm proactive, collaborative, and focused on delivering measurable SEO results while staying ahead of industry trends.

Mary Safaryan

Hi, I'm Mary Safaryan, an SEO Specialist based in Yerevan, Armenia. I help businesses boost organic traffic by conducting technical and content audits, implementing on-page and off-page SEO strategies, and creating data-driven content briefs that align with international markets. I excel at analyzing data to identify patterns, reporting insights for ongoing development, and collaborating with cross-functional teams to adapt strategies to evolving industry landscapes. I'm proactive, collaborative, and focused on delivering measurable SEO results while staying ahead of industry trends.

Available to hire

Hi, I’m Mary Safaryan, an SEO Specialist based in Yerevan, Armenia. I help businesses boost organic traffic by conducting technical and content audits, implementing on-page and off-page SEO strategies, and creating data-driven content briefs that align with international markets.

I excel at analyzing data to identify patterns, reporting insights for ongoing development, and collaborating with cross-functional teams to adapt strategies to evolving industry landscapes. I’m proactive, collaborative, and focused on delivering measurable SEO results while staying ahead of industry trends.

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Language

Armenian
Fluent
English
Advanced

Work Experience

SEO Specialist at Sumato Soft Company
September 1, 2023 - August 31, 2024
Extensive keyword research to identify high-value opportunities and improvements to content strategy. On-page SEO including meta tag optimization, URL structuring, and internal linking to boost visibility. Off-page SEO with backlink building and outreach campaigns to grow domain authority and referral traffic. Technical SEO audits to detect and resolve site performance issues such as page speed and mobile friendliness. Analytics and SEO metrics assessment using Google Analytics, Google Search Console, Ahrefs and SEMrush to guide strategic decisions.
SEO Specialist at KM G Consulting
January 1, 2020 - December 31, 2022
Conducted extensive keyword research and content optimization, implemented on-page and technical SEO improvements, and analyzed SEO performance with analytics tools to drive strategy. Built link-building and outreach programs to improve domain authority.
Public Procurement Specialist at KM G Consulting
January 1, 2020 - December 31, 2022
Managed procurement-related processes, prepared documentation for tenders, and supported business development activities.
Sales Specialist at Arpa Parnas LLC
January 1, 2018 - December 31, 2020
Prospected potential clients, conducted cold calls and email outreach, and followed up with leads to drive sales opportunities.
SEO Auditor at PIN-UP GLOBAL
August 1, 2024 - Present
Current role focusing on conducting technical and content audits across multiple international markets; performing on-page optimization, content strategy, keyword research, backlinking, and data-driven SEO improvements; analyzing site performance using analytics tools and coordinating with cross-functional teams to improve site health and organic performance.
SEO Specialist at KMG Consulting
January 1, 2020 - December 31, 2022
Responsibilities included extensive keyword research, on-page optimization, meta tagging and URL structuring, off-page SEO with backlink outreach, and technical SEO audits; monitoring website analytics to inform SEO strategy and reporting results to stakeholders.

Education

Bachelor's Degree in Finance at Armenian State University of Economics
January 1, 2015 - January 1, 2019
Bachelor's Degree in Finance at Armenian State University of Economics
January 1, 2015 - January 1, 2019

Qualifications

Google Digital Garage SEO Certification
January 11, 2030 - January 14, 2026
Google Digital Garage SEO Certification
January 11, 2030 - February 11, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment