Available to hire
I bring brands to life through bold visuals, powerful storytelling, and strategies that cut through the noise. I don’t just create content, I create connections.\n\nMy focus is on building brand narratives that truly resonate with people. Driven by a bit of rebellion against the ordinary, I’m always evolving and experimenting, pushing boundaries to make things stand out. I don’t just work hard, I work smart and I make it count.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Urdu
Advanced
Arabic
Intermediate
Work Experience
Social Media Manager at Wayond
July 1, 2025 - PresentManaging all Wayond social platforms (Instagram, YouTube, X, LinkedIn, Discord, Telegram); daily posting, hooks, titles, and content flow. Coordinating long-form content using in-house copywriter and turning them into production-ready plans. Scheduling podcast recordings and planning documentary shoot dates, including guest coordination. Follow-up with editors to ensure timely video delivery and smooth production. Handling trading academy pages (FKB) including influencer schedules, shoot dates, and meetings. Using Monday.com and Slack to keep tasks organized and aligned across teams.
Executive Marketer / Founder at FounderX
January 1, 2025 - June 1, 2025Handled FounderX's social media pages end-to-end (Instagram, LinkedIn), increasing engagement by 40% within a month. Established a consistent, engaging online presence across platforms. Conceptualized, designed, and executed creative content strategies to boost brand awareness, audience engagement, and community growth. Developed weekly content calendars aligned with business objectives to maximize audience interaction for upcoming weeks.
Graphic and Textile Designer Intern at Lucky Textile Mills Limited
July 1, 2022 - August 1, 2022Created innovative fabric designs and patterns contributing to new product lines; collaborated on marketing materials such as promotional banners, brochures, and digital ads to enhance brand visibility and client engagement. Worked closely with the design team to execute print-ready artwork for textile products, ensuring compliance with production standards and brand guidelines.
Freelance Content Creator at X (Twitter)
August 1, 2019 - October 1, 2022Created dynamic content across topics including politics, global events, technology, social issues, finance, sports, and lifestyle. Collaborated with brands and influencers to expand content reach and audience engagement. Used analytics-driven insights to optimize content strategies, boosting follower growth and overall interaction by 25%.
Head of Social Media at Wayond
July 1, 2025 - PresentManaging all Wayond's social platforms including daily posting, hooks, titles, and overall content flow; scheduling podcast recordings; coordinating guest dates and video delivery; aligning across teams.
Executive Marketer at FounderX
January 1, 2025 - June 2, 2025Handled and managed FounderX's social media pages end-to-end, creating cohesive online presence and campaigns across platforms; coordinated guest posts and maintained brand consistency.
Graphic & Textile Designer Intern at Lucky Textile Mills Limited
July 1, 2022 - August 1, 2022Created innovative fabric designs and patterns contributing to new product lines; collaborated on marketing materials such as banners, brochures, and digital ads; ensured designs aligned with production standards and brand guidelines.
Social Media Head at Wayond
July 1, 2025 - PresentManaging all Wayond's social platforms (Instagram, YouTube, X, LinkedIn, Discord, Telegram); daily posting, hooks, titles, and content flow. Coordinating long-form content from in-house copywriter into production-ready plans. Scheduling podcast recordings and planning documentary shoot dates, including guest coordination. Follow-up with editors to ensure timely video delivery and smooth production. Handling the Trading Academy pages (FKB), influencers' schedules, shooting dates, and meetings. Using Monday.com and Slack to stay organized across teams.
Social Media Trainee at Picksentials
August 1, 2024 - July 1, 2025Designed impactful marketing materials and product displays, boosting Picksentials brand presence on social media. Used Meta Suite to schedule posts strategically, optimizing timing and KPIs by 20% consistently for 6 consecutive months. Created a mini content calendar aligned with brand goals to increase audience retention.
Graphic Designer Intern at Lucky Textile Mills Limited
July 1, 2022 - August 1, 2022Created innovative fabric designs and patterns contributing to the development of new product lines, leading to a 10% increase in sales in the textile division. Collaborated on marketing materials such as promotional banners, brochures, and digital ads to enhance brand visibility and client engagement.
Social Media Manager at Wayon
July 1, 2025 - PresentManaging all Wayon social platforms (Instagram, YouTube, X, LinkedIn, Discord, Telegram) including daily posting, hooks, titles, and overall content flow. Coordinating long-form content using scripts from the in-house copywriter and turning them into production-ready plans. Scheduling podcast recordings and planning Passionz documentary shoot dates, including guest coordination. Following up with editors to ensure timely video delivery and smooth content production. Handling the trading academy pages (FKB): scheduling influencer timelines, shoot dates, and meetings. Using Monday.com and Slack to keep tasks organized and aligned across teams.
Social Media Manager at Online Gift Store
August 1, 2024 - July 1, 2025Designed impactful marketing materials and product displays; boosted brand presence on social media. Used Meta Suite to schedule posts, optimize timing, and track KPIs, contributing to improved engagement over six consecutive months.
Freelance Content Creator (X/Twitter) at Freelance
August 1, 2019 - October 1, 2022Created content across topics including politics, global events, technology, social issues, finance, sports, and lifestyle. Collaborated with brands and influencers to expand content reach; used analytics-driven insights to optimize content strategies, boosting follower growth and engagement.
Executive Marketer & Founder at FounderX
January 1, 2025 - June 1, 2025Business setup and managing Founder's social media pages; overseeing branding and strategic marketing efforts in Dubai.
Education
Bachelor's in Textile Designing at Karachi School of Arts
August 1, 2018 - January 1, 2023Diploma in Graphic Design at Click 5
July 1, 2022 - October 1, 2022Diploma in Graphic Design - Digi Skills at Dubai Knowledge
June 1, 2023 - February 1, 2024Diploma in Freelancing Digi Skills at Dubai
June 1, 2023 - February 1, 2024Bachelors in Textile Design at Karachi School of Arts
August 1, 2018 - January 1, 2023Bachelor's in Textile Designing at Karachi School of Arts
August 1, 2018 - January 1, 2023Diploma in Graphic Design at Clock 5
July 1, 2022 - October 1, 2022Diploma in Graphic Design Digiskills at Dubai Knowledge
June 1, 2023 - February 1, 2024Diploma in Freehand Digiskills at Dubai
June 1, 2023 - February 1, 2024Bachelor in Textile Design at Karachi School of Arts
August 1, 2018 - January 1, 2023Diploma in Graphic Design at Pakistan
July 1, 2022 - October 1, 2022Bachelor in Textile Designing at Karachi School of Arts
August 1, 2018 - January 1, 2023Qualifications
Fundamentals of Graphic Design
January 1, 2025 - January 15, 2026AI for Digital Marketing and Ecommerce Analysts
January 1, 2025 - January 15, 2026Grow with AI: Your AI-driven Growth Marketing Strategy
January 1, 2025 - January 15, 2026Effective Marketing in the Global Marketplace
January 1, 2024 - January 15, 2026Marketing Strategist
January 1, 2024 - January 15, 2026Search Engine Optimization (SEO)
January 1, 2024 - January 15, 2026International Public Art Festival
January 1, 2019 - January 15, 2026Education Leadership and Management
January 1, 2017 - January 15, 2026Diploma in Graphic Design
July 1, 2022 - October 1, 2022General AI for Digital Marketing and E-commerce Analysts
January 1, 2025 - January 1, 2025Grow with AI: Your AI-driven Growth Marketing Strategy
January 1, 2025 - January 1, 2025Effective Marketing in the Global Marketplace
January 1, 2024 - January 1, 2024Marketing Strategist
January 1, 2024 - January 1, 2024SEO Expert
January 1, 2017 - January 1, 2017Education Leadership and Management
January 1, 2017 - January 1, 2017International Public Art Festival - IA K certified
January 1, 2019 - January 1, 2019SBTE Textile Education Award: Eyes in Disguise
January 1, 2023 - February 5, 2026Fundamentals of Graphic Design - Coursera
January 1, 2025 - February 5, 2026Gen AI for Digital Marketing and E-commerce Analysts - Coursera
January 1, 2025 - February 5, 2026Grow with AI: Your AI-driven Growth Marketing Strategy - Coursera
January 1, 2025 - February 5, 2026Effective Marketing in the Global Marketplace - Coursera
January 1, 2024 - February 5, 2026Marketing Strategy - Coursera
January 1, 2024 - February 5, 2026SEO (Search Engine Optimization) - Coursera
January 1, 2024 - February 5, 2026International Public Art Festival - IAK
January 1, 2019 - February 5, 2026Education Leadership and Management - AFAQ
January 1, 2017 - February 5, 2026Diploma in Graphic Design (Digital / Skills)
June 1, 2023 - February 1, 2024Diploma in Freelancing Digital Skills
June 1, 2023 - February 1, 2024SBTE - 3rd Position in Textile Education (Eyes in Disguise)
January 11, 2030 - February 16, 2026Fundamentals of Graphic Design - Coursera
January 1, 2024 - February 16, 2026Gen AI for Digital Marketing and E-commerce Analysts - Coursera
January 1, 2024 - February 16, 2026Grow with AI: Your AI-driven Growth Marketing Strategy - Coursera
January 1, 2024 - February 16, 2026Effective Marketing in the Global Marketplace - Coursera
January 1, 2024 - February 16, 2026Diploma in Graphic Design
July 1, 2022 - October 1, 2022Diploma in Freelancing Digital Skills
June 1, 2023 - February 1, 2024Education Leadership and Management
January 1, 2017 - February 16, 2026Fundamentals of Graphic Design
July 1, 2022 - October 1, 2022Diploma in Freelancing Digital Skills
June 1, 2023 - February 1, 2024Gen AI for Digital Marketing and E-commerce Analysts
January 1, 2025 - February 16, 2026Grow with AI: Your AI-driven Growth Marketing Strategy
January 1, 2025 - February 16, 2026Effective Marketing in the Global Marketplace
January 1, 2024 - February 16, 2026Marketing Strategist
January 1, 2024 - February 16, 2026SEO Expert
January 1, 2024 - February 16, 2026International Public Art Festival - IAK
January 1, 2019 - February 16, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Manufacturing, Software & Internet, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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