Hi there! I’m Erica Batterman, a dedicated marketing professional specializing in social media, brand development, and audience growth. I create strategic, data-driven campaigns that boost engagement across Instagram, Facebook, LinkedIn, and YouTube, turning insights into compelling content and measurable results. I love collaborating with leadership to craft marketing and e-commerce plans, curate editorial content, and tell brand stories through photography, copywriting, and community engagement. I’m comfortable under pressure, detail-oriented, and thrive in dynamic teams that value creative thinking and clear communication.

Erica Batterman

Hi there! I’m Erica Batterman, a dedicated marketing professional specializing in social media, brand development, and audience growth. I create strategic, data-driven campaigns that boost engagement across Instagram, Facebook, LinkedIn, and YouTube, turning insights into compelling content and measurable results. I love collaborating with leadership to craft marketing and e-commerce plans, curate editorial content, and tell brand stories through photography, copywriting, and community engagement. I’m comfortable under pressure, detail-oriented, and thrive in dynamic teams that value creative thinking and clear communication.

Available to hire

Hi there! I’m Erica Batterman, a dedicated marketing professional specializing in social media, brand development, and audience growth. I create strategic, data-driven campaigns that boost engagement across Instagram, Facebook, LinkedIn, and YouTube, turning insights into compelling content and measurable results.
I love collaborating with leadership to craft marketing and e-commerce plans, curate editorial content, and tell brand stories through photography, copywriting, and community engagement. I’m comfortable under pressure, detail-oriented, and thrive in dynamic teams that value creative thinking and clear communication.

See more

Language

English
Fluent

Work Experience

Receptionist at Dorado Petroleum, LLC
March 1, 2016 - July 1, 2020
Managed multiple tasks and time-sensitive deadlines. Worked on land man and acquisitions spreadsheets. Performed clerical, administrative and secretarial duties such as answering phones, organizing paperwork, scheduling appointments and restocking supplies. Received inbound calls and initiated outbound daily calls to introduce customers to products and services offered. Greeted incoming visitors and customers professionally.
Land Agent Representative at Bounty Minerals, LLC (Caffey Group)
March 1, 2015 - May 1, 2015
Phone prospect in designated territory; built relationships with potential sellers. Created Letter of Intent and acquired supporting documents to confirm royalty ownership. Submitted evaluation packets to investors for review and finalized transactions by scheduling Mineral Deed signing with designated closer in the territory. Knowledgeable of current market and worked closely with other brokers to close deals. Responsible for weekly and daily progress reports.
Broker Relations & Mineral Acquisitions at Bounty Minerals, LLC
May 1, 2015 - September 1, 2015
Worked daily with VP of Mineral Acquisition to collate and create evaluation packages for review. Built and maintained relationships with numerous brokers daily. Maintained protocol and acquired necessary documents for weekly evaluations reviewed by the principal. Managed negotiations and closing processes as needed.
Social Media Content Creator & Brand Manager at Instagram – @Erica Batterman (Self-employed)
April 1, 2017 - Present
Have grown personal brand from 0 to 15.4k followers. Secured sponsors with brands such as Ancient Nutrition, Milton’s, Craft Bakers, Soup-er Girl, and more. Built relationships with other creators/brands to showcase user-generated content. Managed content creation on Instagram, Facebook, LinkedIn and YouTube. Curated food photography, copywriting, and community engagement. Created 15+ paid posts for other companies. Participated in events and community engagement to amplify reach.
Social Media Manager / Brand Development & Social Media Manager at Plant Based Seafoods Co. / Mind Blown
June 1, 2020 - December 1, 2025
Drove brand engagement and developed social media strategies; grew organic followers and engagement across platforms; managed content creation including photography and copywriting; curated editorial content; collaborated with CEO on marketing and e-commerce plans.
Social Media Content Creator & Brand Manager at IG ( @ Erica Batterman )
April 1, 2017 - Present
Created and grew personal brand, producing food photography, recipes, travel and fashion content; cultivated audience engagement and spoke at events.
Receptionist at Dora do Petroleum, LLC
March 1, 2016 - July 1, 2020
Answered phones, performed administrative and secretarial duties, scheduled appointments, restocked supplies, and greeted visitors.
Land Agent / Representative at Land Resources, LLC
November 1, 2014 - January 1, 2015
Prospected territory; built relationships with potential sellers; created LOIs and supporting documents; coordinated property rights due diligence and reporting.
Land Agent / Representative at Bounty Minerals, LLC
March 1, 2015 - May 1, 2015
Prospected territory; built relationships with potential sellers; prepared LOIs; coordinated Mineral Deed signing; reported weekly progress to leadership.
Land Agent / Representative at Bounty Minerals, LLC
May 1, 2015 - September 1, 2015
Negotiated prices; closed deals with brokers; performed due diligence and gathered closing documents; maintained market knowledge.

Education

Bachelor of Science in Communications Studies with Minor in Sociology at Texas Christian University
January 11, 2030 - May 1, 2006
Bachelor of Science in Communications Studies (Minor in Sociology) at Texas Christian University
January 11, 2030 - May 1, 2006

Qualifications

Bachelor of Science in Communications Studies (Minor in Sociology)
January 11, 2030 - May 1, 2006

Industry Experience

Agriculture & Mining, Energy & Utilities, Media & Entertainment, Professional Services, Retail, Real Estate & Construction, Software & Internet, Education