Hi there! I’m a marketing professional with experience across ecommerce, digital campaigns, and multi-market brand storytelling. I enjoy turning creative ideas into data-driven programs that drive growth, optimize campaigns, and build strong brand identities across Europe and LATAM. I thrive in collaborative environments and love shaping strategy from concept to execution, coordinating content, events, and performance marketing to deliver measurable results.

Mars Casanova

Hi there! I’m a marketing professional with experience across ecommerce, digital campaigns, and multi-market brand storytelling. I enjoy turning creative ideas into data-driven programs that drive growth, optimize campaigns, and build strong brand identities across Europe and LATAM. I thrive in collaborative environments and love shaping strategy from concept to execution, coordinating content, events, and performance marketing to deliver measurable results.

Available to hire

Hi there! I’m a marketing professional with experience across ecommerce, digital campaigns, and multi-market brand storytelling. I enjoy turning creative ideas into data-driven programs that drive growth, optimize campaigns, and build strong brand identities across Europe and LATAM.

I thrive in collaborative environments and love shaping strategy from concept to execution, coordinating content, events, and performance marketing to deliver measurable results.

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Language

Spanish; Castilian
Fluent
English
Advanced
Catalan; Valencian
Fluent

Work Experience

Marketing & Communications Executive at Eurowelcome
September 1, 2020 - January 1, 2021
Developed and executed online and offline marketing strategies for Spain and Latin America. Managed CRM and email marketing, created social media content, supported SEM/SEO, produced corporate visuals, drafted press releases, branded materials, and supported PR activities.
Marketing & Communications Executive at Noebo Group
June 1, 2024 - October 1, 2024
Expert in brand strategy, full-funnel management, and content creation (design & copy). Led web management, digital optimization via Google Ads and marketing automation. Managed social media and prepared health project briefs.
Ecommerce & Marketing Management at Mutxamel
June 1, 2024 - October 1, 2024
Managed web content and product strategy across European markets via market research and competitive analysis. Oversaw product lifecycle, launch planning, pricing, and performance monitoring (ROAS). Tracked web analytics, collaborated cross-team on Amazon UK, pursued business development and partnerships, and executed market entry strategies with SEO optimization to boost visibility and sales.
Social Media Marketing Executive at UBESOL
March 1, 2019 - April 1, 2020
Overseeing creative and copywriting campaigns while monitoring Social Media, Media, and Corporate Campaigns. Supervised influencer marketing initiatives. Managed external B2B, B2C, and internal corporate communication. Contributed to international expansion projects across large distribution markets. Conducted market research on trends in personal hygiene, cosmetics, and beauty.
Stock Controller at Reiss
June 1, 2015 - November 1, 2015
Managed stock control and related processes in a fast-paced retail environment.
Stock Controller at Harvey Nichols
January 1, 2016 - July 1, 2017
Oversaw stock control and logistics to ensure smooth product flow and inventory accuracy.
SEO Internship at Spaniards of London
November 1, 2013 - December 1, 2014
Responsible for formulating SEO strategies, driving lead generation initiatives, and collaborating on planning and execution of educational events.
Community Manager Internship at Spaniards of London
November 1, 2013 - December 1, 2014
Supported community management and related marketing activities, contributing to education-focused events and campaigns.
Marketing & Communications Executive at NoeBo Group
May 1, 2025 - August 1, 2025
Expert in brand strategy, full-funnel management, and content creation (design & copy). Proven leadership in web management, digital optimization through Google Ads and marketing automation.
Marketing & Ecommerce Manager at Mutxa Mel
June 1, 2024 - October 1, 2024
Calibrated ecommerce and marketing strategy across European markets; product lifecycle oversight; marketing campaigns, SEO, web analytics, and partnerships.
Marketing & Ecommerce Manager at Bromera
July 1, 2021 - May 1, 2024
Across Spain: marketing and ecommerce management; content, social media branding, press, events, partnerships; performance metrics.
Marketing & Ecommerce Manager at Ubésol Overseas
August 1, 2020 - May 1, 2021
Creative and copywriting campaigns; social media; influencer marketing initiatives; international expansion; web content management; SEO.
Marketing Assistant at Ubésol
July 1, 2019 - February 1, 2020
Overseeing marketing initiatives; social media; email campaigns; CRM; vendor liaison; client engagement.
Community Manager Intern at Spiral Web Solutions
November 1, 2013 - December 1, 2014
Copywriting, research-based marketing; email campaigns; content development.

Education

Advanced Ecommerce Course at Escuela de Negocios Europea
January 1, 2018 - January 1, 2018
Advanced Ecommerce Course at Escuela de Negocios Europe Barcelona
January 1, 2018 - January 16, 2026
International Trade Internship at King's College London
January 1, 2013 - January 1, 2014
Journalism Studies at London School of Journalism
January 1, 2013 - January 1, 2014

Qualifications

Advanced Ecommerce Course
January 1, 2018 - January 1, 2018
Inglés Avanzado
January 11, 2030 - January 16, 2026
Catalan Nativo
January 11, 2030 - January 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Education