I am Tatsiana Radzkova, a Product UX Designer with 7+ years of experience delivering complex consumer and B2B products used by millions. I lead product strategy and end-to-end design for high-impact features across healthcare, travel, retail, and SaaS, balancing competing stakeholder needs, technical constraints, and user outcomes. I excel at turning research insights and product data into design decisions that drive adoption and business results. I’ve built scalable design systems, forged strong cross-functional partnerships with product, engineering, compliance, and marketing, and quickly master new domains to establish a clear product vision in ambiguous environments. My approach blends user research with data-driven decisions, ensuring privacy, accessibility, and regulatory considerations are baked into intuitive experiences that scale across platforms. I’m committed to mentoring teammates and helping organizations ship valuable solutions on time.

Tatsiana Radzkova

I am Tatsiana Radzkova, a Product UX Designer with 7+ years of experience delivering complex consumer and B2B products used by millions. I lead product strategy and end-to-end design for high-impact features across healthcare, travel, retail, and SaaS, balancing competing stakeholder needs, technical constraints, and user outcomes. I excel at turning research insights and product data into design decisions that drive adoption and business results. I’ve built scalable design systems, forged strong cross-functional partnerships with product, engineering, compliance, and marketing, and quickly master new domains to establish a clear product vision in ambiguous environments. My approach blends user research with data-driven decisions, ensuring privacy, accessibility, and regulatory considerations are baked into intuitive experiences that scale across platforms. I’m committed to mentoring teammates and helping organizations ship valuable solutions on time.

Available to hire

I am Tatsiana Radzkova, a Product UX Designer with 7+ years of experience delivering complex consumer and B2B products used by millions. I lead product strategy and end-to-end design for high-impact features across healthcare, travel, retail, and SaaS, balancing competing stakeholder needs, technical constraints, and user outcomes. I excel at turning research insights and product data into design decisions that drive adoption and business results.

I’ve built scalable design systems, forged strong cross-functional partnerships with product, engineering, compliance, and marketing, and quickly master new domains to establish a clear product vision in ambiguous environments. My approach blends user research with data-driven decisions, ensuring privacy, accessibility, and regulatory considerations are baked into intuitive experiences that scale across platforms. I’m committed to mentoring teammates and helping organizations ship valuable solutions on time.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Work Experience

UI/UX Designer at Blue Cross Blue Shield of South Carolina
November 1, 2022 - Present
Led design for high-stakes healthcare products in regulated environments. Partnered with product, compliance, legal, and medical affairs teams. Mentored junior designers and established design processes for cross-platform projects. Shipped Payments Plan feature across web, mobile, and desktop, aligning multiple platform teams and reducing transaction frictions while improving user adoption.
Product Designer at Torque Creative
November 1, 2020 - November 1, 2022
Drove product strategy and end-to-end design for RYOBI, Milwaukee, Hart, and RIDGIT brands. Defined digital strategy for seasonal campaigns and retail activations. Managed design across campaigns, seasons, and retail touchpoints while maintaining brand consistency. Coordinated with marketing, production, and retailers to align product positioning with market opportunities. Delivered 50+ brand-aligned assets across major retailers.
Product Designer at TravelSoft
July 1, 2015 - November 1, 2020
Led UX strategy for travel and hospitality clients implementing digital transformation. Designed booking flows, payment experiences, and responsive websites integrating complex backend systems. Conducted user research and analyzed product data to inform strategy and improve conversion metrics.

Education

Bachelor's Degree in Finance and Business Administration at BSUIR
January 11, 2030 - January 16, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Travel & Hospitality, Retail, Software & Internet, Professional Services