Hi, I’m Geert Verlinden, a Belgian entrepreneur, freelance marketer and developer with a background in ArcelorMittal, where I led digital marketing, web development and e-commerce initiatives. I specialize in turning business goals into practical, measurable growth through lead generation, content creation, SEO and smart product development. I thrive on solving complex marketing challenges with practical, hands-on execution and collaboration across stakeholders. I help clients across manufacturing, B2B and digital services to set up and launch online shops, align design, development and marketing, and deliver user-friendly, revenue-driving experiences. I’m passionate about building scalable processes, training teams and delivering results on time and on budget.…

Geert Verlinden

Hi, I’m Geert Verlinden, a Belgian entrepreneur, freelance marketer and developer with a background in ArcelorMittal, where I led digital marketing, web development and e-commerce initiatives. I specialize in turning business goals into practical, measurable growth through lead generation, content creation, SEO and smart product development. I thrive on solving complex marketing challenges with practical, hands-on execution and collaboration across stakeholders. I help clients across manufacturing, B2B and digital services to set up and launch online shops, align design, development and marketing, and deliver user-friendly, revenue-driving experiences. I’m passionate about building scalable processes, training teams and delivering results on time and on budget.…

Available to hire

Hi, I’m Geert Verlinden, a Belgian entrepreneur, freelance marketer and developer with a background in ArcelorMittal, where I led digital marketing, web development and e-commerce initiatives. I specialize in turning business goals into practical, measurable growth through lead generation, content creation, SEO and smart product development. I thrive on solving complex marketing challenges with practical, hands-on execution and collaboration across stakeholders.

I help clients across manufacturing, B2B and digital services to set up and launch online shops, align design, development and marketing, and deliver user-friendly, revenue-driving experiences. I’m passionate about building scalable processes, training teams and delivering results on time and on budget.

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Skills

Experience Level

SEO
Expert
SEO Copywriting
Expert
Copywriting
Expert
WordPress
Expert
Adobe Illustrator
Expert
Web Design
Expert
Google Ads
Expert
Adobe Photoshop
Expert
CSS
Expert
Email Marketing
Expert
HTML5
Expert
Data Visualization
Intermediate
JavaScript
Intermediate
Adobe InDesign
Intermediate
Adobe After Effects
Intermediate
Facebook Ads
Intermediate
GIMP
Intermediate
Audacity
Intermediate
Google API
Intermediate
Node.js
Intermediate
Presentation Design
Intermediate
Adobe Premiere Pro
Intermediate
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Language

Dutch
Fluent
English
Fluent
French
Fluent

Work Experience

Sales & Marketing Manager at ArcelorMittal Belgium
January 1, 2008 - December 1, 2016
Led commercial activities, ensured consistent pricing, defined brand strategy, and provided dealer support to optimize market presence and profitability. Managed cross-functional collaboration between sales, marketing and operations to drive growth in Benelux region.
Sales & Marketing Manager at ArcelorMittal Wire Solutions
January 1, 2017 - November 1, 2019
Supported production and management processes, conducted analysis to improve performance, and contributed to business development for wire solution offerings in Luxembourg region.
Self-employed Entrepreneur, Marketing & Development Services Provider
January 1, 2019 - Present
Independent consultant delivering a broad spectrum of marketing, digital, and development services to clients; strategic planning, implementation and project management across marketing automation, digital products, and web apps.
Freelance Dutch Teacher for Non-native Speakers at Ceran Language Institute
August 1, 2017 - August 1, 2019
Tutored Dutch to non-native speakers, focusing on practical language use and cultural context to improve communication skills.
Freelance Copywriter at Proximedia
February 1, 2013 - June 1, 2015
Wrote SEO-optimized web copy and marketing content for a range of clients; translated client objectives into clear, searchable content and coordinated projects with printers and distributors.
Digital Marketing & E-commerce Project Manager at ArcelorMittal Wire Solutions
December 1, 2019 - Present
Led end-to-end digital marketing and e-commerce projects; set up, developed and launched the web shop; aligned design, development and marketing; monitored stakeholders and budget; ensured CRM, analytics and go-live readiness.
Support, Production, Analysis & Management at ArcelorMittal Wire Solutions
January 1, 2017 - November 1, 2019
Provided support, production oversight, data analysis and management for wire solutions; contributed to process optimization and cross-functional coordination.
Sales & Marketing Manager at ArcelorMittal Benelux
January 1, 2008 - December 1, 2016
Managed sales and marketing activities for the Benelux region; developed and executed go-to-market strategies, pricing and partner relationships.
Copywriter at Proximedia
February 1, 2013 - June 1, 2015
Wrote and optimized SEO-friendly web copy for clients; aligned content with search intent to improve rankings.

Education

Master of Science in Communication Sciences at KU Leuven
January 1, 1991 - January 1, 1995
Talent Pipeline – Middle Management Program at ArcelorMittal University
January 1, 2014 - January 1, 2014
Professional Training at Syntra Mechelen
January 1, 2013 - January 1, 2013
Master of Communication Sciences at KU Leuven
January 1, 1991 - January 1, 1995
Talent Pipeline – Middle Management Program at ArcelorMittal University
January 1, 2014 - January 1, 2014
SYNTRA Professional Training (Social Media Consultancy) at SYNTRA
January 1, 2013 - January 1, 2013

Qualifications

Master of Communication Sciences
January 1, 1991 - January 1, 1995
Talent Pipeline – Middle Management Program
January 1, 2014 - January 1, 2014
SYNTRA Social Media Consultancy Training
January 1, 2013 - January 1, 2013
QRi Dutch Language Training Methodology
January 11, 2030 - January 16, 2026

Industry Experience

Manufacturing, Software & Internet, Media & Entertainment, Professional Services, Retail, Education
    paper Webapp / leadgenerator Flemish and Walloon housing grants

    A rules-based webapp that instantly calculates available Flemish renovation grants and subsidies based on property details, household details and all other relevant factors for the calculation of the Flemish state subsidies. An equivalent for the Walloon state subsidies was developed as well.