Marketing and digital communication professional with a focus on transmedia, crossmedia and multimodal storytelling. Experienced in corporate communication, market research, website and email marketing, content creation, SEO, social media, and performance tracking using analytics tools. Results-oriented and detail-focused, with strong hands-on experience in multilingual content adaptation, press release writing, video production and campaign coordination. Comfortable working independently and collaboratively, and driven by data-informed decision-making through KPIs and competitor analysis.

Marta Galster

Marketing and digital communication professional with a focus on transmedia, crossmedia and multimodal storytelling. Experienced in corporate communication, market research, website and email marketing, content creation, SEO, social media, and performance tracking using analytics tools. Results-oriented and detail-focused, with strong hands-on experience in multilingual content adaptation, press release writing, video production and campaign coordination. Comfortable working independently and collaboratively, and driven by data-informed decision-making through KPIs and competitor analysis.

Available to hire

Marketing and digital communication professional with a focus on transmedia, crossmedia and multimodal storytelling. Experienced in corporate communication, market research, website and email marketing, content creation, SEO, social media, and performance tracking using analytics tools.

Results-oriented and detail-focused, with strong hands-on experience in multilingual content adaptation, press release writing, video production and campaign coordination. Comfortable working independently and collaboratively, and driven by data-informed decision-making through KPIs and competitor analysis.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Italian
Fluent
Ukrainian
Fluent
Russian
Advanced
German
Beginner

Work Experience

Communication Intern at LBA Logistik Basis der Armee
September 1, 2024 - September 1, 2025
Supported corporate digitalization and communication projects, assisting with project management activities. Contributed to market research and the use of data analytics for KPIs. Helped with website launch/management and email marketing (newsletters), including copywriting and storytelling. Worked on SEO and keyword research, and supported multilingual content adaptation and translation. Assisted in press release writing and AI-assisted content creation, as well as social media content preparation and video production tasks. Participated in brand management, advertising support, CMS updates, and e-commerce related activities, including competitor analysis.
Internship in communication at LBA Logistik BasisderArmee
September 1, 2024 - September 1, 2025
Internship in communication at LBA Logistik BasisderArmee, Bern, Switzerland.
Marketing Associate at Geostudio Galster
March 1, 2024 - July 1, 2024
Supported marketing initiatives and digital communication for a studio/business, contributing to content planning and creation. Worked on website/CMS-related updates, managed parts of brand communication, and supported market/competitor understanding to improve messaging and visibility.
Internship in marketing at BonBon Caffe
February 1, 2024 - July 1, 2024
Marketing internship supporting campaigns and activities at BonBon Caffe in Cadenazzo (branding, promotions, social media coordination).
Marketing Intern at BonBon Caffè
August 1, 2023 - February 1, 2024
Assisted marketing activities for a hospitality/food brand, supporting content creation and campaign execution across digital channels. Contributed to social media and email/newsletter efforts, supported brand communication, and helped with basic SEO/keyword-related tasks and performance checks. Supported ongoing communication and marketing coordination with a focus on consistent storytelling and audience engagement.
Marketing Specialist at Geostudio Galster
August 1, 2023 - February 1, 2024
Marketing specialist focused on transmedia, crossmedia and multimodal communication; professional experience in corporate digitalization, corporate communication and project management.
Marketing Intern at Delta Line
April 1, 2023 - July 1, 2023
Supported marketing and communication tasks including digital content support, coordination of marketing activities, and assistance with analytics/insights gathering. Contributed to campaign content preparation and day-to-day marketing operations to improve brand visibility and customer engagement.
Internship in marketing at Delta Line
April 1, 2023 - July 1, 2023
Marketing analyses; promotional activities across web, LinkedIn, articles and press releases; tools include ZoomInfo, Google Analytics, Google Ads.
Digital Marketing Specialist at ATEMA
November 1, 2018 - January 1, 2021
Digital marketing specialist developing online campaigns and digital communications.
Digital Marketing Associate at ATEMA
February 1, 2018 - January 1, 2021
Worked on digital marketing and communication activities, supporting SEO-related tasks, content distribution, and performance monitoring. Contributed to campaign execution and maintenance of online communication channels using analytics and marketing tools.
Laboratory Assistant (Volunteer) at University of Texas at Austin
October 1, 2016 - October 1, 2018
Volunteered as a laboratory assistant, supporting routine lab operations and tasks under supervision. Developed reliability and attention to detail in a hands-on academic environment.
Fashion Buyer/Seller at AFashion
February 1, 2016 - October 1, 2018
Fashion buyer/seller in Austin, TX, USA (retail operations, product selection and sales).
Fashion Buyer and Seller at Austin, TX (USA)
October 1, 2015 - October 1, 2018
Engaged in buying and selling fashion goods, including sourcing and sales activities. Built practical commercial experience in product selection, customer communication and sales execution.

Education

Master of Science in Communication and Transformative Economy, specialising in Transmedia, Crossmedia and Multimodal Communication at USI Università della Svizzera italiana
September 1, 2021 - September 1, 2023
Master of Science (MSc) in Communication and Economics at Università della Svizzera italiana (USI)
September 1, 2021 - September 1, 2023
at University of Texas at Austin
October 1, 2015 - October 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education, Transportation & Logistics, Other