Results-driven marketing executive with over 2 years of experience in operational, digital, and multi-channel marketing. Proven ability to execute impact-driven marketing campaigns, manage internal and external stakeholders, and leverage data-driven insights to achieve measurable ROI. Skilled in cross-functional coordination, copywriting, and content strategy in fast-paced international environments, fluent in English and French, and adept at translating complex marketing plans into seamless, on-budget execution.

Douae Nouayti

Results-driven marketing executive with over 2 years of experience in operational, digital, and multi-channel marketing. Proven ability to execute impact-driven marketing campaigns, manage internal and external stakeholders, and leverage data-driven insights to achieve measurable ROI. Skilled in cross-functional coordination, copywriting, and content strategy in fast-paced international environments, fluent in English and French, and adept at translating complex marketing plans into seamless, on-budget execution.

Next availability:
September 30, 2026

Results-driven marketing executive with over 2 years of experience in operational, digital, and multi-channel marketing. Proven ability to execute impact-driven marketing campaigns, manage internal and external stakeholders, and leverage data-driven insights to achieve measurable ROI. Skilled in cross-functional coordination, copywriting, and content strategy in fast-paced international environments, fluent in English and French, and adept at translating complex marketing plans into seamless, on-budget execution.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

French
Fluent
English
Fluent
Arabic
Fluent

Work Experience

Marketing and Digital Assistant at Insights Support
October 1, 2024 - September 1, 2026
Supported execution of digital marketing plans by managing timelines and quality standards across multi-channel campaigns. Conducted semantic analysis of 50+ strategic keywords (with 100k+ monthly searches) and implemented a technical roadmap to optimize website architecture for AI agents (Perplexity, Gemini). Spearheaded copywriting, content editing, and publishing for success stories and expert articles, increasing domain authority and boosting customer retention score by 40% via CRM data qualification. Managed operational coordination for a learning technologies show (14,000+ visitors), deployed a digital scanning system to transform physical interactions into real-time CRM-synchronized qualified leads, and drove social media campaign performance achieving +45% LinkedIn reach and +30% follower growth through an ambassador program and optimized event coverage.
Digital Marketing Assistant at Insights Francophone
October 1, 2024 - September 30, 2026
Communication & Marketing Assistant at RMA Assurance
June 1, 2022 - September 1, 2022
Supported market entry strategies for the construction sector through thorough market research and competitive benchmarking. Built a strong pipeline of qualified business opportunities for the sales team via active prospecting and targeted account identification. Delivered performance reports by evaluating the ROI of marketing campaigns and provided data-driven recommendations to marketing managers.
Insurance Analyst at RMA Assurance
June 1, 2022 - September 30, 2022
Sales and Marketing Development Analyst at Lafarge
May 1, 2021 - August 1, 2021
No clear description provided in the resume text. Role is extracted as stated under employment dates.
Market Intelligence Analyst at Lafarge
May 1, 2021 - August 31, 2021
Conducted in-depth market research and competitive benchmarking for the construction sector. Developed strategic insights and reports to support business growth and marketing decisions.

Education

Specialized Master’s (MS) in Marketing Data & E-Commerce Management at Brest Business School
January 1, 2020 - January 1, 2025
Master in Marketing & Digital (Grande École Program) at Skema Business School
January 1, 2023 - January 1, 2025
Master’s in Marketing and Digital – Grande École Program (Exchange Program) at Brest Business School
January 1, 2023 - January 1, 2025
Master’s in Marketing Data & E-commerce at SKEMA Business School
January 1, 2025 - January 1, 2026
Master’s in Marketing and Commercial Action at National School of Commerce and Management (ENGC)
January 1, 2020 - January 1, 2025

Qualifications

High School Diploma in Economics & Management (French Baccalaureate equivalent)
January 1, 2019 - January 1, 2020

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services, Retail, Other