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Hi, I'm Mauricio Figuerah, an AI Automation & Paid Media Specialist helping brands unlock value through AI-driven automation, CRO, and data-powered growth strategies. I focus on B2B and B2C ecosystems, with a track record in brand reconfiguration in the footwear sector and strong experience with Shopify Plus. I thrive at the intersection of automation (n8n, Python), multi-channel paid media (Google, Meta, LinkedIn, TikTok, Twitter), and data intelligence (Looker Studio). I'm a growth-minded, T-shaped professional who blends 3D animation and prompt engineering to boost LTV and digital conversions.…Hi, I'm Mauricio Figuerah, an AI Automation & Paid Media Specialist helping brands unlock value through AI-driven automation, CRO, and data-powered growth strategies. I focus on B2B and B2C ecosystems, with a track record in brand reconfiguration in the footwear sector and strong experience with Shopify Plus. I thrive at the intersection of automation (n8n, Python), multi-channel paid media (Google, Meta, LinkedIn, TikTok, Twitter), and data intelligence (Looker Studio). I'm a growth-minded, T-shaped professional who blends 3D animation and prompt engineering to boost LTV and digital conversions.

Mauricio Figuerah

AI Engineer, Data Scientist, Digital Marketer, +3

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Hi, I'm Mauricio Figuerah, an AI Automation & Paid Media Specialist helping brands unlock value through AI-driven automation, CRO, and data-powered growth strategies. I focus on B2B and B2C ecosystems, with a track record in brand reconfiguration in the footwear sector and strong experience with Shopify Plus. I thrive at the intersection of automation (n8n, Python), multi-channel paid media (Google, Meta, LinkedIn, TikTok, Twitter), and data intelligence (Looker Studio). I'm a growth-minded, T-shaped professional who blends 3D animation and prompt engineering to boost LTV and digital conversions.…Hi, I'm Mauricio Figuerah, an AI Automation & Paid Media Specialist helping brands unlock value through AI-driven automation, CRO, and data-powered growth strategies. I focus on B2B and B2C ecosystems, with a track record in brand reconfiguration in the footwear sector and strong experience with Shopify Plus. I thrive at the intersection of automation (n8n, Python), multi-channel paid media (Google, Meta, LinkedIn, TikTok, Twitter), and data intelligence (Looker Studio). I'm a growth-minded, T-shaped professional who blends 3D animation and prompt engineering to boost LTV and digital conversions.

Available to hire

Hi, I’m Mauricio Figuerah, an AI Automation & Paid Media Specialist helping brands unlock value through AI-driven automation, CRO, and data-powered growth strategies. I focus on B2B and B2C ecosystems, with a track record in brand reconfiguration in the footwear sector and strong experience with Shopify Plus.
I thrive at the intersection of automation (n8n, Python), multi-channel paid media (Google, Meta, LinkedIn, TikTok, Twitter), and data intelligence (Looker Studio). I’m a growth-minded, T-shaped professional who blends 3D animation and prompt engineering to boost LTV and digital conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

Social Media Analyst at Multitemporada LTDA

August 1, 2022 - November 1, 2023

Scaled customer service with centralized WhatsApp operations and custom bots (capacity from 300 to 500 customers/day, ~66% growth); implemented growth-focused sales funnels and pre-service automations to handle high traffic; centralized multi-channel leads into a single interface to optimize commercial response flow.

Automation & Performance Analyst (B2B & B2C) at Feet Colombia / Scarpy Pres. Calzados

April 1, 2022 - May 1, 2025

B2C CRO & internationalization (LatAm) through a Shopify ecosystem; AI-assisted photography workflows to optimize visual conversion; integrated traffic campaigns on LinkedIn Ads and Google Ads with advanced segmentation; CRM automation with n8n for lead capture, attribution, and real-time notifications; centralized Looker Studio BI for sales monitoring and KPI tracking.