I am Yohannes Getachew, a CRM & Email Operations Analyst with experience in the full marketing lifecycle of communications, including planning, content creation, delivery, and performance analysis. I collaborate with cross-functional teams to optimize messaging across email, SMS, and push channels, and I routinely use ESPs and CRMs such as Braze, Iterable, Klaviyo, HubSpot, and Salesforce. Beyond campaigns, I design, implement, and track metrics to drive improvements, prepare creative briefs, maintain calendars, and generate weekly KPI reports. I enjoy turning data into actionable insights and continually learning new tools to enhance customer journeys.

Yohannes Getachew

I am Yohannes Getachew, a CRM & Email Operations Analyst with experience in the full marketing lifecycle of communications, including planning, content creation, delivery, and performance analysis. I collaborate with cross-functional teams to optimize messaging across email, SMS, and push channels, and I routinely use ESPs and CRMs such as Braze, Iterable, Klaviyo, HubSpot, and Salesforce. Beyond campaigns, I design, implement, and track metrics to drive improvements, prepare creative briefs, maintain calendars, and generate weekly KPI reports. I enjoy turning data into actionable insights and continually learning new tools to enhance customer journeys.

Available to hire

I am Yohannes Getachew, a CRM & Email Operations Analyst with experience in the full marketing lifecycle of communications, including planning, content creation, delivery, and performance analysis. I collaborate with cross-functional teams to optimize messaging across email, SMS, and push channels, and I routinely use ESPs and CRMs such as Braze, Iterable, Klaviyo, HubSpot, and Salesforce.

Beyond campaigns, I design, implement, and track metrics to drive improvements, prepare creative briefs, maintain calendars, and generate weekly KPI reports. I enjoy turning data into actionable insights and continually learning new tools to enhance customer journeys.

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Language

Amharic
Fluent
English
Advanced

Work Experience

VA/CRM Manager at Sales Solutions
November 6, 2023 - August 29, 2025
Remote role focusing on lifecycle marketing campaigns across email, SMS, and push channels; planned, created, scheduled, and quality-checked campaigns; maintained calendars; prepared and executed creative briefs; tracked campaign performance with weekly KPI reports in Google Sheets/Looker/Analytics; designed and launched campaigns via Braze/Iterable/Klaviyo; coordinated cross-functional teams and supported CRM leadership on ad hoc lifecycle projects.

Education

Bachelor's Degree in Economics at Unity University
January 11, 2030 - January 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment