Available to hire
I’m Lisa Naveed, a creative marketing and content professional with 7+ years of experience in branding, visual storytelling, and content coordination. I blend emotionally resonant storytelling with hands-on execution across design, social media, and creative production to deliver clear, on-brand moments that build trust and impact.
Known for turning ideas into engaging content, I thrive in cross-functional teams across startups and established brands, translating concepts into shot lists, briefs, and campaign systems that drive reach, engagement, and conversion while keeping brand voice consistent.
Language
English
Fluent
Work Experience
Content Project Manager (Freelance) at Video Factory Solutions
October 1, 2025 - PresentSupported content creation across multiple clients (Toddler Monitor, KIA, Resyst Equipment & co.) and industries, translating concepts and copy into clean, on-brand visuals using Canva and Figma. Assisted with short-form video content for social platforms, supporting shot lists and creative direction for Instagram Reels and TikTok-style outputs. Planned and organized content and shoot timelines, ensuring consistency and alignment with brand goals. Developed branding strategy proposals, mood boards, and visual concepts to clarify positioning and improve content performance. Managed day-to-day client communication, coordinating feedback, revisions, timelines, and approvals across creative projects. Supported social media engagement and event promotion for monthly team activations. Tracked content performance and campaign outcomes, contributing to insights used for optimization and reporting. Prepared invoices and followed up on payments, supporting operational efficiency and cash flow. C
Freelance On-Set Coordinator at Tamara Lee Studios
August 1, 2025 - PresentAssisted on photoshoots for multiple clients, supporting lighting setup, theme creation, and on-set coordination. Guided talent through proposed poses and coached for optimal shots. Assisted with wardrobe, props, and general set organization to ensure smooth shoot execution.
Client Experience Specialist / Business Development at DermNurse Medical Aesthetics
January 1, 2025 - July 1, 2025Designed and launched content-based digital marketing campaigns, including e-blasts and newsletters, optimized for audience engagement and conversion. Conducted personalized skincare consultations and product marketing using medical-grade brands, blending digital and in-person customer engagement. Created high-quality social media content (before/after videos, promotions) aligned with monthly strategy. Tracked KPIs using LeadJump analytics to optimize lead generation, retention, and campaign effectiveness. Supported clinic operations with scheduling and inventory management using Jane App, ensuring seamless coordination and exceptional client service.
Vision Team Clinical Administrator at Sun Valley Eye Care
April 1, 2024 - PresentManaged scheduling, record-keeping, and patient inquiries, enhancing clinic efficiency. Contributed to inventory management, ensured timely supplies, and processed insurance claims to streamline patient services. Assisted with end-of-day reporting and data organization.
Runway Coach at Leap Studios
March 1, 2024 - April 1, 2024Trained children ages 4–17 in runway walking, posture, confidence, and backstage etiquette. Led up to 10 back-to-back classes daily, guiding up to 200 participants. Provided individual and group coaching, adapting to diverse learning styles in a fast-paced environment. Collaborated with event organizers, agency directors, and parents to ensure a smooth, engaging experience and developed leadership and youth engagement skills.
Back Office Support Associate at Celine – Holt Renfrew
March 1, 2023 - September 1, 2023Assisted client advisors with duties including records management, purchase receipts, inventory tracking, and end-of-day reporting. Supported visual merchandising by coordinating with the Vancouver manager to create displays. Built relationships with staff and assisted sales teams to foster loyalty and repeat business. Provided excellent customer service to clients in person and by phone.
Luxury Sales Advisor/Client Styling at Saks Fifth Avenue - Chinook Centre
September 1, 2021 - December 1, 2022Sales advisor; styled clients; resolved complaints; helped organize team events; assisted with training new hires on policies, service protocols, and product knowledge.
Freelance Model and Brand Ambassador at Freelance / Various Brands
January 1, 2017 - PresentCollaborated with renowned brands including ATCO, Nutrien, Stampede, Avenue Living, Sports Check, and AMA Alberta, modeling and utilizing social media strategies to amplify brand reach and customer engagement. Successfully managed relationships with clients, providing high-quality brand representation and contributing to the brand’s market growth and visibility. Built a strong online portfolio that drove customer loyalty and engagement.
Sales Consultant / Beauty Advisor at Sephora – The CORE
August 1, 2015 - February 1, 2021Exceeded sales goals through personalized consultations, offering tailored product recommendations to enhance the customer experience. Attended brand trainings and applied knowledge to drive in-store and online sales. Engaged with clients in person and over the phone, ensuring their needs were met and fostering long-term relationships.
Education
Bachelor of Arts – Psychology at Mount Royal University
January 11, 2030 - January 18, 2026Qualifications
Interactive Media and Graphic Design (In progress)
January 11, 2030 - January 18, 2026Industry Experience
Media & Entertainment, Retail, Healthcare, Professional Services, Education
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