I'm Natalia Grigoreva, a Creative Video Editor and Video Producer based in Israel. I specialise in short-form ads for TikTok, Reels and YouTube Shorts with strong hooks and a clear 'why this product' message. I turn assets into micro-stories that grab attention in the first 1-2 seconds, and I leverage CapCut AI and automation to generate many variant formats. I collaborate with marketing teams to test variants and scale the winning concepts. Previously I led daily production and content strategy for studios and agencies (Mistorin Theatre, SETTERS) — developing branded ad concepts, managing teams and budgets, and delivering consistent, rhythm-driven edits. I also run personal projects including a TikTok account about life in Israel (3,400+ followers) and a podcast, Best Comeback, with guests and thousands of plays. I enjoy partnering with marketing teams to optimize content and achieve strong results.

Natalia Grigoreva

I'm Natalia Grigoreva, a Creative Video Editor and Video Producer based in Israel. I specialise in short-form ads for TikTok, Reels and YouTube Shorts with strong hooks and a clear 'why this product' message. I turn assets into micro-stories that grab attention in the first 1-2 seconds, and I leverage CapCut AI and automation to generate many variant formats. I collaborate with marketing teams to test variants and scale the winning concepts. Previously I led daily production and content strategy for studios and agencies (Mistorin Theatre, SETTERS) — developing branded ad concepts, managing teams and budgets, and delivering consistent, rhythm-driven edits. I also run personal projects including a TikTok account about life in Israel (3,400+ followers) and a podcast, Best Comeback, with guests and thousands of plays. I enjoy partnering with marketing teams to optimize content and achieve strong results.

Available to hire

I’m Natalia Grigoreva, a Creative Video Editor and Video Producer based in Israel. I specialise in short-form ads for TikTok, Reels and YouTube Shorts with strong hooks and a clear ‘why this product’ message. I turn assets into micro-stories that grab attention in the first 1-2 seconds, and I leverage CapCut AI and automation to generate many variant formats. I collaborate with marketing teams to test variants and scale the winning concepts.

Previously I led daily production and content strategy for studios and agencies (Mistorin Theatre, SETTERS) — developing branded ad concepts, managing teams and budgets, and delivering consistent, rhythm-driven edits. I also run personal projects including a TikTok account about life in Israel (3,400+ followers) and a podcast, Best Comeback, with guests and thousands of plays. I enjoy partnering with marketing teams to optimize content and achieve strong results.

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Language

Russian
Fluent
Hebrew (modern)
Intermediate
English
Advanced

Work Experience

Video Editor and Creative Producer at MUDU.ME
January 1, 2025 - Present
Create short video ads (5-20 seconds) for TikTok, Reels, and YouTube Shorts; craft hooks and a clear 'why this product' message; turn assets into micro-stories within the first 1-2 seconds; implement CapCut AI workflows to produce multiple caption variants and formats; collaborate with the marketing team to test and scale winning variants.
SMM Manager and Line Producer at Mystorin Theatre
January 1, 2023 - Present
Produce and edit daily short-form videos for TikTok, Reels, and Stories; maintain a consistent visual style and storytelling tone; build edits around rhythm with clear pacing and captions; manage multiple pieces simultaneously and deliver on schedule without sacrificing quality.
Video Producer & Scriptwriter at SETTERS (Russia)
January 1, 2021 - January 1, 2023
Developed 20+ branded ad concepts and scripts for digital campaigns; oversaw production cycles with teams up to 60 people and budgets up to $60,000; delivered ad creatives aligned with brand and performance goals.
TikTok Content Creator at Self-Directed / Personal Project
January 1, 2024 - Present
Built a TikTok account about life in Israel, growing to 3,400+ followers in a few months; experimented with content pillars, storytelling formats, and hooks to increase engagement.
Podcast Producer / Host at Best Comeback
January 1, 2023 - December 31, 2023
Produced and hosted a podcast featuring guests about Masa program experiences; reached 3,000+ plays across episodes.
Copyright Guide Author at Self-Published
January 1, 2023 - Present
Created a practical guide on intellectual property in creative production.

Education

Bachelor's degree in Directing of Television Programs and Television Films at St. Petersburg State University of Film and Television
January 1, 2015 - January 1, 2020
SMM Strategy Course at SETTERS Education
January 1, 2018 - January 1, 2022
Content Strategy Course at SETTERS Education
January 1, 2018 - January 1, 2022
Social Media Content Course at SETTERS Education
January 1, 2018 - January 1, 2022

Qualifications

Copyright Guide on Intellectual Property in Creative Production
January 1, 2023 - January 19, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other